David Getz Email & Phone Number

Los Angeles, California, Us

Redwood City, Ca, Us

➤ Oversee CRM Operations, including the interconnection with data warehouse/customer data platforms via internal and external partners. ➤ Manage the full outbound communication journey for new and existing users across email and push.➤Develop and execute A/B experiments across channels.➤Use HTML and CSS to design and code out email templates.➤Execute all aspects of the email deployment process from pulling email audiences, uploading content, QA, launch, and monitoring email delivery.➤Track and report back on channel performance, including maintaining a calendar and establishing performance benchmarks and KPIs.

Culver City, Ca, Us

➤ Define, own, and drive the lifecycle retention strategy, leveraging email, SMS, loyalty, and push channels from lead generation to engagement, ensuring best practices are implemented to maximize deliverability and maintain appropriate segmentation.➤ Work closely with tech team to build marketing automation, landing pages, forms, form handlers, and redirects.➤ Lead the strategic and technical implementation of customer engagement journeys through the sales funnel based on web behavior and rule-based criteria. Identify bottlenecks in the funnel and strategize on how to optimize marketing efforts, offers, and messaging to successfully convert customers.➤ Develop and optimize marketing programs to increase the LTV of the customer base by improving retention, engagement, and loyalty - maximizing the customer experience and perceived value of the brand through data, testing, and personalization.➤ Build and execute a testing roadmap while regularly sharing out clear performance, test results, best practices and key learnings with the team to improve growth and optimize multi-channel messaging.Utilize customer insights to work cross-functionally across product, tech, and marketing teams and optimize for the best-in-class digital user journey.

Culver City, Ca, Us

➤ Develop and implement the testing strategy and leverage results to inform recommendations for future campaigns.➤ Segment customers based on marketing message or program by leveraging data to target customers by recency, frequency, and monetary value (RFM Model).➤ Translate overall marketing strategy into best-in-class customer experiences via email for MedMen’s rewards program.➤ Collaborate with internal teams to optimize lead generation, growth, and retention.➤Manage email communication requests from different stakeholders and prioritize them against the objectives of the program as a whole.➤ End-to-end management of email campaigns from concept through implementation, including but not limited to creating emails, structuring A/B tests, scheduling emails, managing review process, and reporting on email results.➤ Work directly with CRM and ESP ensure accurate, timely and consistent delivery of email campaigns via QA efforts.➤ Identify gaps in retention in order to develop campaigns and programs to drive increased repeat purchase and loyalty.➤ Conduct frequent analysis of competitor programs looking for insights around targeting, promotional offers, and cadence/delivery timing.➤ Establishh performance benchmarks and continuously optimize campaign performance across all different flows and campaigns.

Los Angeles, Ca, Us

➤ Managed all aspects of email marketing including strategy, creative, calendaring, implementation, execution, optimization, monitoring, reporting and analysis to increase revenue.➤ Guide and build marketing campaign strategy based on metrics, KPI's, and benchmarks.➤ Leverage data to identify opportunities for A/B testing, segmentation, and grouping.➤ Develop, implement and manage brand marketing strategy and evolution of brand.➤ Build and execute all B2B newsletters and email campaigns to current and prospective clients.➤ Create and send all B2C newsletters from conception to delivery for Jukin owned and operated brands including FailArmy, People Are Awesome, The Pet Collective, and Jukin Video.➤ Coordinate the execution of email campaigns internally. ➤ Manage Campaign and project budgets and timelines.➤ Collaborate with the team to build and execute social and influencer strategies to meet campaign goals.➤ Collaborate with Digital Content and programming team members to plan social and schedule content.➤ Serve as content manager for all social media activity for Jukin Digital owned properties including FailArmy, PeopleAreAwesome, and Jukin Video.➤ Define personality, tone, and set goals for all social platforms. ➤ Develop, implement, and manage brand marketing strategy and evolution of brand.➤ Create copy for brands website, social, and newsletters.

New York, Ny, Us

Public Relations

Bachelor Of Arts Degree, Communication And Media Studies