David Hassall Email & Phone Number

Lancaster, Gb

Preston, England, United Kingdom

Preston, England, United Kingdom

Strategic marketing, brand and systems consultancy specialising in helping businesses find the right People, enable Business Growth and increase their Credibility. Specialisation in hospitality, education and charity sectors.

Lancaster, United Kingdom

Overseeing the strategic marketing and positioning of the most decorated manned security company in Europe. During my time here I was responsible for a number of large contract wins, industry awards (including the company becoming the only security company be ever make the Times Top 100 Employer List) and attracting high calibre team members who are one of the company's USPs. • Fully managed all of the company’s marketing and advertising activity, both internal and external, from a… Show more Overseeing the strategic marketing and positioning of the most decorated manned security company in Europe. During my time here I was responsible for a number of large contract wins, industry awards (including the company becoming the only security company be ever make the Times Top 100 Employer List) and attracting high calibre team members who are one of the company's USPs. • Fully managed all of the company’s marketing and advertising activity, both internal and external, from a detailed strategic level through to design and production and public relations. • Designed, built, maintain and oversee the company’s web presence (currently one of the top ranked sites in the UK security market).• Responsible for detailed ongoing market research, segmentation analysis and championing business development opportunities. In addition to this I have fully designed, built and implemented the company’s CRM system.• Effectively manage the company's brand development and act as the brand champion within the organisation. Including managing a team of Student Brand Ambassadors who are responsible for recruitment activity across the Uk's biggest cross university sports sponsorship programme.• Responsible for all of the companies award submissions, and wins, and delivery on major tenders we take part in.• Oversee the main recruitment drives the company undertakes so we consistently attract high calibre individuals from underutilised markets to maintain our competitive advantage. Show less

Hest Bank

Employed to oversee the development of the company’s digital department. Managing a varied portfolio of nearly 200 clients and providing a range of solutions from digital strategic planning and branding through to responsive site design and build, direct marketing, social media management and SEO. This is in addition to managing and overseeing the company’s own digital positioning.• Fully responsible for coordinating the company’s digital marketing strategy and the performance of this… Show more Employed to oversee the development of the company’s digital department. Managing a varied portfolio of nearly 200 clients and providing a range of solutions from digital strategic planning and branding through to responsive site design and build, direct marketing, social media management and SEO. This is in addition to managing and overseeing the company’s own digital positioning.• Fully responsible for coordinating the company’s digital marketing strategy and the performance of this part of business in line with growth projections. This includes detailed report writing and succinct analysis for board and managerial level. • Responsible for restructuring the business’s web and digital based offering creating an efficient project management system.• Advised a wide variety of business clients on their marketing, focused mainly on their branding and web presence, and then help them in reaching defined objectives through scalable and sustainable solutions. This ranged from helping new start businesses effectively market in niche markets through to advising national clients on site development and user experience.• Directly responsible for all of the company’s web service provision from full responsive site design and builds through to SEO.• Effectively lead my department to not only complete projects on time and on budget but also helped to develop my staff in line with their personal goals while fostering a productive, committed and helpful departmental culture.• Hosted and led seminars on web presence, user site interaction and SEO. Show less