Dahee Lee Email & Phone Number

Seoul, Kr

Seoul, South Korea

Jongro-Gu, Seoul, Korea

Worked as a market representative of Hotels.com Korea to drive the business and to cover all around marketing/channel activities in Korea.[Growth Marketing]- Managed P&L to meet the yearly target and achieved +35% YoY domestic growth in 2019.- Monitored a trading trend on a daily/weekly basis and analyzed the performance of all channels.- Established the regional business strategies with an action plan to accelerate brand awareness.[Brand Marketing] - Managed all… Show more Worked as a market representative of Hotels.com Korea to drive the business and to cover all around marketing/channel activities in Korea.[Growth Marketing]- Managed P&L to meet the yearly target and achieved +35% YoY domestic growth in 2019.- Monitored a trading trend on a daily/weekly basis and analyzed the performance of all channels.- Established the regional business strategies with an action plan to accelerate brand awareness.[Brand Marketing] - Managed all brand campaigns with a local strategy to keep the brand voice consistent. - Established a local brand creative strategy and managed creative production including commercial films, digital films, and mobile contents. - Led the hyperlocal digital-centric campaigns to engage with emerging travelers. - Led a local PR & social campaign by working with influencers, media journalists, global comms team and local agencies. Show less

Gangnam-Gu, Seoul, Korea

Worked as a Sr. Digital campaign planner to lead the digital campaigns of Hyundai.- Planned and operated domestic/overseas digital advertising campaigns for Hyundai.- Managed the digital creative productions including digital films, banners and microsites.- Managed seasonal/ad-hoc based campaigns such as Sports sponsorship, Motor show or Autonomous driving technologies. - Communicated with various branches of Hyundai in the Middle East, South America, Europe and Asia to… Show more Worked as a Sr. Digital campaign planner to lead the digital campaigns of Hyundai.- Planned and operated domestic/overseas digital advertising campaigns for Hyundai.- Managed the digital creative productions including digital films, banners and microsites.- Managed seasonal/ad-hoc based campaigns such as Sports sponsorship, Motor show or Autonomous driving technologies. - Communicated with various branches of Hyundai in the Middle East, South America, Europe and Asia to launch global campaigns. Show less

Songpa-Gu, Seoul, Korea

Worked as a Sr. AE in a digital agency to lead the advertising campaigns for clients. - Managed the ATL/digital/BTL advertising campaigns according to client’s campaign KPI.- Managed a full campaign operation from the planning stage to the reporting/closing stage. - Managed the full media operation including media planning, execution and presenting the final reports with the campaign analysis. - Produced the digital/ATL contents such as films, banners, microsites, prints… Show more Worked as a Sr. AE in a digital agency to lead the advertising campaigns for clients. - Managed the ATL/digital/BTL advertising campaigns according to client’s campaign KPI.- Managed a full campaign operation from the planning stage to the reporting/closing stage. - Managed the full media operation including media planning, execution and presenting the final reports with the campaign analysis. - Produced the digital/ATL contents such as films, banners, microsites, prints and OOH ads. - Led the global pitch/presentations as the lead manager of global campaigns/clients. Show less