Daiana Cocora Email and Phone Number
Entrepreneurial mindset and visionary Digital Marketing & AI Transformation Leader and Longevity Advocate, with +16 years of experience in digital marketing and AI transformation, I am improving customer engagement, boosting operational efficiency, and driving business growth within the healthcare and retail sectors.I excel in guiding cross-functional teams to develop and implement data-driven, automated, and omnichannel marketing strategies. Passionate about longevity, I have created LongeviDi , an educational platform dedicated to health, vitality, and longevity tips. Curious, social, open-minded, and solution-oriented, I possess exceptional communication, problem-solving, people/project management, and networking skills.PROFESSIONAL COMPETENCIES Digital & AI Transformation Improving business growth and processes by implementing digital transformation through leading organizational change and leveraging data, digital & AI tools at Pfizer, GSK, Dufry.Strategic Planning & Business Model InnovationExpertise in developing and executing strategic plans, identifying new business opportunities, and driving revenue growth.Omnichannel Marketing StrategiesEnhanced customer experiences by creating and implementing omnichannel marketing strategies while addressing key challenges and leveraging data, and digital trends. Visionary LeadershipProven leadership in guiding cross-functional teams through digital transformation while promoting a growth mindset and collaborative environment.Technical ProficiencyProficient in Veeva, Salesforce, Adobe Analytics, and Google Analytics, with a strong understanding of digital tools and platforms. Let's discuss how we could drive innovation and success together. #CommercialExcellenceLeader #VPMarketing #DigitalMarketingAITransformationLeader #MarketingAutomationLeader #HeadCommercialExcelence #CMO #GenerativeAI #AI #AIStrategist #DigitalTransformationLeader #InnovationCommercialLeader #OmnichannelMarektingStrategies #Strategy #DataAnalytics #DataInsigths #KeyPerformanceIndicators #KPIs #Events #Webinar #Sales #Negotiation #Influencing #E-Commerce #SEM #SEO #SocialMedia #SEA #AffiliateMarketing #CRM #NewBusinessDevelopment #Leadeship #Strategic #Analytical #Entrepreneur #PeopleManagement #ChangeManagement #ProjectManagement #TeamLeader #Communication #Networking #Result-driven #Leadeship
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FounderLongevidi Oct 2024 - PresentLongeviDi is an educational platform for health, vitality, and longevity!We are dedicated to providing knowledge and insights to help you live healthier and longer. From practical wellness advice to the latest breakthroughs in longevity science, we aim to empower you to embrace life to the fullest.What We Offer:1. Educational content designed to enhance your vitality and promote longevity.2. Events and workshops focused on the art and science of living well.Follow us and discover how to live healthier & longer: https://www.youtube.com/@Longevidi/videos -
Omnichannel Insights ManagerPfizer Jul 2023 - PresentNew York, New York, Us• Led Pfizer’s Go to Market Excellence (GTMx) Digital Transformation by driving a cultural shift in embracing data and digital tools that increased the organizational efficiency. • Directed the Customer Facing Effectiveness (CFE) project by collaborating with C-Level commercial leaders and analysing challenges, data, and core KPIs, that improved customer engagement and retention.• Conducted comprehensive customer surveys to gain insights and channel preferences. • Provided strategic guidance to Commercial Brand Leads and Medical Leads, that contributed to the evolution of omnichannel marketing strategies. -
Ceo | Digital Marketing Automation And Ai ConsultantDays Events I Digital Marketing And Generative Ai Consulting Services Dec 2007 - PresentAs a visionary CEO and Digital Marketing and AI Consultant, I celebrate the daily 'events' by turning challenges and opportunities into moments of growth and innovation for our clients. Key Achievements:• Developed and executed robust data-driven, automated and omnichannel marketing strategies.• Crafted content marketing campaigns that rapidly achieved ROI. • Created websites, SEO, SEA, SEM, Social Media. • Orchestrated a range of international events and webinars.• Provided strategic advisory and training on the latest digital and AI tools and technologies, including CRM systems, e-commerce platforms, and cloud solutions.• Chatbot development and integrations.Contact us:Email: info@daysevents.comTel: +4178 971 25 12Website: http://www.daysevents.com/
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Digital Marketing ManagerGsk Sep 2019 - Jun 2023Brentford, Middlesex, Gb• Leading Digital Transformation: Positioned GSK as a digital pharma leader by optimizing processes and coordinating the digitalization of 33,000 promotional and non-promotional materials with different agencies for vaccines, respiratory, immunology & oncology therapy areas. • Omnichannel Strategy & Data-Driven Campaigns: Increased customer satisfaction by consulting cross-functional teams in creating and implementing data-driven, omnichannel marketing strategies aligned with GSK's business objectives.• Training & Adoption: Trained 100+ Brand Managers in Veeva, coordinating 3000+ marketing materials, promoting 200+ webinars, contributing to a digital-first organizational mindset and increasing operational efficiency. -
Certified Translator And Interpreter French-Romanian-English-GermanFreelance - Part-Time Sep 2007 - Jan 2023•Translating and interpreting legal documents requested by Consulate, Embassies or legal authorities. •Copywriting, translating, transcreation & proofreading multi-language content for marketing materials.•Fields of expertise: marketing & retail, websites and technology, pharmaceutical, and legal translations. •Languages: English, French, Romanian and German.
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Country Digital Marketing Specialist SwitzerlandDufry Group Nov 2017 - Dec 2018Basel, Basel Stadt, Ch• Strategic Marketing Initiatives: Improved online sales by 20% through digital channels, including the launch of an online loyalty program, contributing to a 10% revenue increase.• Enhanced customer experience: Spearheaded the implementation of digital solutions (e.g. sales tablets) in Zurich and Basel airports, which elevated customer satisfaction and streamlined operations. -
Online Marketing SpecialistDistrelec Group Jul 2013 - Dec 2015Nänikon, Zurich, Ch• Created and managed international digital marketing campaigns for the online shop, e-mail & social media.• Support in organizing events, creating the internal magazine, press releases, blogs and social media posts. -
Affiliate Marketing ManagerDistrelec Group Jun 2014 - Mar 2015Nänikon, Zurich, Ch• Doubled revenue to multimillion CHF levels via affiliate marketing programs and marketing campaigns across European markets. -
General ManagerRegus Sep 2011 - Mar 2013Luxembourg City, Lu• Achieved 17% profitability growth through new business development, overseeing customer service and marketing operations to drive organizational success. -
Field Manager Romand SwitzerlandOsram Sep 2010 - Jun 2011Munich, Bavaria, De• Optimized turnover by 35% through great partnership development with Migros and Jumbo retailers.• Recruited, coached, and led by example a team of 10 sales representatives to increase sales. -
New Business Development & Account ManagerBrioude Internet Sep 2007 - Aug 2010Cohade, Auvergne, Fr• Increased turnover by 15% by selling online and offline advertising services such as websites, SEM, SEO, Google AdWords, ATL & BTL projects. -
International Events OrganizerEscp Business School Jan 2007 - Jul 2007Berlin, London, Madrid, Paris, Turin, Warsaw, Fr• Organized international corporate seminars at the European Commission Brussels, Chamber of Commerce Paris, L'Oréal, Moët & Chandon, Dom Perignon, Nicolas Feuillettes, Fiat, ESCP Paris & Milan, and Atos Origins where I have learned to adapt to every culture and personality. -
Event Organizer - InternshipKart'In Lyon Mar 2006 - Jul 2006• Organized events, team buildings, road shows for Olympic Lyonnais football team, Renault, EBEA Association, CIC, Credit Lyonnais Bank, Rene Anoux and Jean Alesi - F1 pilots, and set up recurring events.• Created the event concept Kart & Zen.
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Translator | InterpreterMinistry Of Justice Romania Apr 2002 - Aug 2003• Translated speeches and legal documents for the Ministry of Justice from Romanian into French and English and vice versa.
Daiana Cocora Education Details
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Harvard Business SchoolGeneral -
Université Jean Moulin (Lyon Iii)Business Communication And Media -
University Of BucharestEnglish And German -
Escp Business SchoolMarketing & Leadership -
UclDigital Commerce
Frequently Asked Questions about Daiana Cocora
What company does Daiana Cocora work for?
Daiana Cocora works for Longevidi
What is Daiana Cocora's role at the current company?
Daiana Cocora's current role is Digital Marketing & AI Transformation Leader I Longevity Advocate.
What schools did Daiana Cocora attend?
Daiana Cocora attended Harvard Business School, Université Jean Moulin (Lyon Iii), University Of Bucharest, Escp Business School, Ucl.
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