• Collaborate with brand leadership to develop and execute strategic global sales plans across US, UK, Netherlands, Australia & New Zealand.• Increased global sales while improving profitability YoY.• Lead retail partnership growth in domestic and international markets.• Manage key account relationships and streamline operations at Kehe & Sprouts after addressing substantial overstock challenges. • Drive the strategic growth of the sales team and lead new account acquisitions and expansions, including successes such as securing Whole Foods Market UK and launching expansion with Sprouts, Kroger, Wegmans, Raleys, HEB, MOMs among others. • Formulate effective assortment and pricing strategies for retail distribution.• Conduct thorough channel sales analysis, driving demand forecasting and growth identification.• Prepare accurate sales and budget forecasts for efficient resource allocation.• Lead the orchestration of successful promotional activities across retail channels, resulting in a significant increase in turnover and robust category growth.• Provide comprehensive reporting and analytics to guide decision-making.• Oversee execution of client deliverables and programs in collaboration with the marketing team.

• Spearheaded sales team growth through strategic personnel development and enhanced customer interactions• Formulated consistent and effective customer sales strategies resulting in increased profitability.• Crafted annual sales plans and tactical approaches for key customers and channels.• Ensured seamless harmonization of trade plans across various sales channels.• Orchestrated successful product launches and exceeded distribution goals.• Delivered invaluable insights to the marketing team, contributing to an optimized productroadmap and Go-to-Market Strategy• Managed and developed sales teams, distributors, and brokers, emphasizing team growthand success.

● Customer Acquisition: Develop and maintain relationships at retailer headquarters, key customers, marketing partners, and national brokers. Set specific goals and objectives for our business partners/broker and monitor results.● Sales & Portfolio Management: Successfully launch brand in all US markets, develop and implement innovative sales strategies to boost sales and exceeds targets. ● Effective Management & Marketing initiatives: Develop regional and national retailer customer plans that include the appropriate period volume and financial accruals in adherence with the required timing and budget.● Data Analysis: Deliver and interpret event data reports by retailer and distributor to assess budget effectiveness with region shopper marketing team. Manage & evaluate T&L budget to ensure costs align with revenue. ● Performance Targets: Achieve specific performance targets, customer acquisition, targeted cases, funding management and gold standard management. Review past performance and grow sales year over year.● Successes: Identify, communicate and adopt program 'best practices' and 'key learnings' across the nation.

National Customer Manager- Managing Target, BJ’s, Wakefern, Harris Teeter, HEB, Spartan Nash, Food City, Ingles, in addition to other national distributors and discounters.● Promote Growth: Advance international and Britvic North America groups through the acquisition and placement of key retailers and the execution of programming utilizing our business/broker partnerships.● Customer Acquisition: Develop and maintain relationships at retailer headquarters, key customers, marketing partners, and national brokers. Set specific goals and objectives for our business partners/broker and monitor results.● Effective Management & Marketing initiatives: Develop regional and national retailer customer plans that include the appropriate period volume and financial accruals in adherence with the required timing and budget.● Sales & Portfolio Management: Insure full cycle order transaction that include product demand, accurate pricing and delivery. Develop strategies to enhance execution of new product roll outs.● Performance Targets: Achieve specific performance targets, customer acquisition, targeted cases, funding management and gold standard management. Review past performance and grow sales year over year.● Deliver Successes: against gold standard for quality of in-store merchandising including product placement, product promotion, duration and timing.● Budget & Management: Manage within a specific financial budget and gain the target ROI. Build trade management contracts and clear deductions in a timely manager. Oversee a unique blend of sales, management and operations with budgets.● Team Management: Ensure strong linkages with critical cross functional partners including international team

● Strong Relationship Building: Collaborated with brand and distributor management to execute programs effectively and efficiently to achieve quarterly goals. Developed relationships and establish credibility with retail managers to better promote brands in independent and chain driven accounts.● Sales: Weekly/Monthly visits to distributor and top key accounts to survey product placement, branded demos, direct proper and effective shelf and floor management positions for higher ROI. Delivered sales presentations to field; use promotional results and relationship building skills to increase revenue with clients by 31% in 2015, and 2016 increased 20% from LY.● Business Reporting & Reviews: Conducted quarterly market reviews with distributors and management teams at GSM’s and mid-month meetings. Created and led distributor presentations and top line budget reviews for all markets.● Data Analysis: Delivered and interpreted event data reports by retailer and distributor to assess budget effectiveness with region shopper marketing team. Managed & evaluated T&L budget to ensure costs align with revenue.● Budget & Management: Effectively managed retail activation programs and D&T budget of 5000+ yearly tastings. Looked at as the market “Go-To” resource, creative trouble-shooter, and the TOP regional performer in total revenue, performance, and execution.● Successes: Identified, communicated and adopted program 'best practices' and 'key learnings' across the nation.

Responsible for all client and wholesaler relationships in the Midwest and Northeast Market.● Sales & Portfolio Management: Partnered with distributor and supplier field sales force in Northeast and Midwest region to support and assist with multiple program activations and sell-in of client portfolio to increase sales volume, gain features, and new distributions. Maintained strong key account relationships in top tear accounts and contributed to in market growth of 25%.● Effective Management & Marketing initiatives: Effectively recruited, hired, trained and managed a team of 75+ employees. Used marketing initiatives and budget analysis, to target consumers which resulted in account satisfaction, increasing brand awareness and sales.● Brand Building & Education: Supported brand building by providing portfolio education trainings to direct reports, top 100 Key Account staff and distributor sales reps at GSM meetings.● Reporting and Inventory Management: Continually reviewed program results to ensure ROI was continually being met or exceeded to client standards.● Consumer Grassroots Efforts: Fully coordinated large events and unique distributor sales incentive events leading to increased sales, brand recognition, consumer enjoyment, and distributor buy-in.

• Developed and launched Popchips in the Northeast market. • Developed and executed targeted regional marketing plans to bring together corporate programs and regional opportunities via activities such as targeted campaigns, field events, 360 degree marketing/sales media radio programs, local media, and tradeshows• Responsible for supporting both marketing and sales by identifying and executing regional brand marketing events, forging local partnerships and executing in-store marketing and merchandising opportunities to increase brand awareness• Managed and developed distributor and retail incentives to build brand excitement within multiple channels of trade. • Focused on advancing ongoing brand presence and promotional programs in the New England region. • Worked with regional sales team to establish strategic marketing initiatives to penetrate new territories and create in-store retail sweepstakes/contests.• Analyzed regional budget on an ongoing basis and allocate funding as needed to meet regionalsales goals and manage a marketing budget.

• Developed and implemented community marketing and grassroots marketing initiatives for Glaceau and Fuze Beverage in New England • Worked with sales to place product and point of sale to drive trial and assess competitive activity on an ongoing basis.• Identified and executed sponsorships with field events that reach the targeted consumer.• Assessed and negotiated local media opportunities and supervise execution of regional partnership initiatives.• Managed employees or agencies to ensure effective program execution. • Worked with regional sales team to establish strategic marketing initiatives to penetrate new territories.• Developed POS materials. Worked with sales team to create a pull for assigned brands using effective pos placement, event sampling, and marketing tactics.• Analyzed regional budget on an ongoing basis and allocate funding as needed to meet regional sales goals and manage a marketing budget.