Our brains love shortcuts. They try to automate everything. This can be efficient. You don't have to think about how to tie your shoes, walk, talk, or open a door. That's all automatic. But automatic thinking is a huge problem when it comes to our businesses. Adaptability and innovation are essential these days. This process of automating the familiar has a scientific name, the Einstellung effect. To quote one paper: "In a wide range of problem-solving settings, the presence of a familiar solution can block the discovery of better solutions (i.e., the Einstellung effect). To investigate this effect, we monitored the eye movements of expert and novice chess players while they solved chess problems that contained a familiar move (i.e., the Einstellung move), as well as an optimal move that was located in a different region of the board. When the Einstellung move was an advantageous (but suboptimal)move, both the expert and novice chess players who chose the Einstellung move continued to look at this move throughout the trial, whereas the subset of expert players who chose the optimal move were able to gradually disengage their attention from the Einstellung move." Source: https://bvns.net/wp-content/uploads/2018/02/einstellung-effect..pdfAnother tidbit about the Einstellung effect is that players were sure they were seeing the whole board and all the possibilities, even as the gaze-tracking showed they were looking at the familiar parts of the board where they'd had success before and ignoring other parts, where the superior solution was in plain sight. In other words, if what you're doing is working, you're unlikely to see something better but unfamiliar. And even if you think you're seeing everything, chances are you're not. Your focus is shaped by what's worked before and will lead you to neglect "out-of-the-box" possibilities. You need to clear your vision to see clearly. I offer a cure for the Einstellung effect as it applies to your business. In one hour you can disengage from your normal way of thinking and open your vision. What will you see? This is the Clarity Process, and it may be the fastest, most effective mind-clearing tool in the world. I'm freely sharing it at https://stressmasterynow.com. It's completely confidential. The effects are often startling, and they’re documented on paper. Are you satisfied with your status quo? What if you could almost instantly expand your sense of possibilities? "From stumbling blocks to stepping stones." "It's amazing that something so simple could have such a big effect."