Daina Middleton

Daina Middleton Email and Phone Number

Independent Director @ Palomar
Kirkland, WA, US
Daina Middleton's Location
Greater Seattle Area, United States, United States
About Daina Middleton

Daina Middleton is a former CEO and CMO, and current board member and advisor, strategy consultant, and growth architect with expertise in growing technology and services organizations. She has successfully grown and exited several marketing services businesses. Her success is fueled by focusing on creating market categories, driving thought leadership through partnerships and experiences, cultivating company culture and executing operational excellence. Believing culture is the competitive advantage, Daina is currently creating culture transformations, inclusive leadership, and company purpose-driven strategies for businesses who wish to create better outcomes for all stakeholders.Daina has rapidly grown businesses in highly competitive complex environments that demand continuous evolution and innovation. She began her career by spending 16 years at Hewlett-Packard Company which provided her with an enduring foundation in managing global teams, establishing new branded categories (including consumables), pioneering digital marketing, building company culture, and delivering results across complex, highly-matrixed organizations. Most recently, Daina was the transformational CEO of Ansira, a century-old private equity backed marketing technology and services firm. Daina established a 3-5-year differentiated company strategy and cascading milestones; created the M&A strategy and plan (executing 4 transactions); and unified a culture spread over 14 geographic locations segregated from legacy companies. She implemented a number of operational processes to enable scale and accelerate profitability, including transitioning engineering to Agile. After onboarding her successor, she recently transitioned to Ansira's board of directors and serves as Vice Chair.Daina also serves as an independent director of public company Marin Software. She is the recipient of numerous awards and honors. She is also a prolific public speaker and published author: Marketing in the Participation Age: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage; Wiley, 2013; and Grace Meets Grit: How to bring out the Remarkable Courageous Leader Within; Bibleomotion, 2016.

Daina Middleton's Current Company Details
Palomar

Palomar

View
Independent Director
Kirkland, WA, US
Website:
plmr.com
Employees:
357
Daina Middleton Work Experience Details
  • Palomar
    Independent Director
    Palomar
    Kirkland, Wa, Us
  • Bond Brand Loyalty
    Member Board Of Directors
    Bond Brand Loyalty Feb 2024 - Present
    Toronto, Ontario, Ca
  • Level Agency
    Board Member
    Level Agency 2023 - Present
    Pittsburgh, Pa, Us
  • Self-Employed
    Advisor And Consultant
    Self-Employed Dec 2021 - Present
  • Palomar
    Independent Director
    Palomar Jul 2021 - Present
    La Jolla, Ca, Us
  • Ad Fontes Media
    Board Member
    Ad Fontes Media Jan 2020 - Present
    Denver, Co, Us
  • Prismwork
    Co-Founder
    Prismwork Jan 2020 - Present
    San Francisco, Ca, Us
  • Prismwork
    Collaborator
    Prismwork May 2020 - Sep 2022
    San Francisco, Ca, Us
  • Prismwork
    21St Century Workplace Collaborator
    Prismwork Jan 2020 - Sep 2022
    San Francisco, Ca, Us
  • Marketbeam
    Strategic Advisor
    Marketbeam May 2019 - Present
    Los Altos, California, Us
  • Marin Software
    Independent Director
    Marin Software Jun 2014 - Present
    San Francisco, Ca, Us
    Independent Director, Member of Audit, Finance committee
  • Madison Logic
    Independent Director
    Madison Logic Jan 2020 - Dec 2022
    New York, Ny, Us
  • Bigtoken®
    Independent Director
    Bigtoken® Oct 2020 - Jun 2022
    ., Us
  • Britelite Immersive
    Chief Executive Officer
    Britelite Immersive Jan 2021 - Feb 2022
    San Francisco, Ca, Us
  • Ansira
    Vice Chairman
    Ansira Apr 2019 - Sep 2019
    St. Louis, Mo, Us
  • Ansira
    Ceo
    Ansira Sep 2017 - May 2019
    St. Louis, Mo, Us
  • Larcen Consulting Group
    Principal
    Larcen Consulting Group Feb 2016 - Sep 2017
    Organization Development, Leadership Coaching, Teamwork
  • Twitter
    Head Of Global Business Marketing
    Twitter May 2014 - Dec 2015
    San Francisco, Ca, Us
    Driving global alignment and scale for all business customers and revenue-driven activities.
  • Performics
    Ceo
    Performics Jan 2010 - May 2014
    Paris, Fr
    Global CEO for largest performance agency in the world in organization with 1500 employees in 34 countries.
  • Moxie Interactive
    Senior Vice President
    Moxie Interactive 2007 - 2009
    Atlanta, Ga, Us
    Oversaw four strategic departments for full-service marketing agency: Insights & Trends, Research, Analytics, and Innovation.
  • Hewlett-Packard
    Marketing
    Hewlett-Packard 1992 - 2007
    Houston, Texas, Us
    Held a number of marketing and communications positions in the 16-year tenure. Before departure, headed up global advertising for the $50B Imaging and Printing Group.
  • Hewlett-Packard
    Marketing
    Hewlett-Packard 1991 - 2005
    Houston, Texas, Us
    Managed all Marketing functions during 16-year stint. When departed HP managed global advertising for the Imaging and Printing Group.

Daina Middleton Skills

Digital Marketing Strategy Social Media Marketing Marketing Strategy Sem Marketing Online Advertising Marketing Communications Leadership Digital Strategy Business Development Advertising Seo Social Media Ppc Management Marketing Management Market Research Online Marketing New Business Development Integrated Marketing Strategic Planning Interactive Marketing Digital Media Mobile Marketing Analytics Start Ups Cross Functional Team Leadership Web Analytics Product Management Lead Generation Google Adwords Performance Marketing Affiliate Marketing Media Planning Global Marketing Performance Based Marketing Email Marketing Brand Architecture Team Leadership Crm New Media Content Strategy Search Engine Marketing Attribution Modeling Data Modeling Published Author

Daina Middleton Education Details

  • Oregon State University
    Oregon State University
    Technical Journalism

Frequently Asked Questions about Daina Middleton

What company does Daina Middleton work for?

Daina Middleton works for Palomar

What is Daina Middleton's role at the current company?

Daina Middleton's current role is Independent Director.

What is Daina Middleton's email address?

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What is Daina Middleton's direct phone number?

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What schools did Daina Middleton attend?

Daina Middleton attended Oregon State University.

What are some of Daina Middleton's interests?

Daina Middleton has interest in Civil Rights And Social Action, Environment, Human Rights, Animal Welfare, Health.

What skills is Daina Middleton known for?

Daina Middleton has skills like Digital Marketing, Strategy, Social Media Marketing, Marketing Strategy, Sem, Marketing, Online Advertising, Marketing Communications, Leadership, Digital Strategy, Business Development, Advertising.

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