A creative at heart and an analytical professional passionate about diversity, sociology and cuisine.My skills vary from content creation to data manipulation, but generally about marketing tactics that allow to create compelling stories that capture different types of audiences.
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Client Account ExecutivePwc UkUnited Kingdom -
Freelance Digital MarketingDaisybrownma Aug 2022 - PresentCurrently offering consulting on marketing strategies and bespoke content planning on a 1 month/3 months/6 months plan.Experienced in working with client by proving: •Analysing current data: Through data analysis I conduct a marketing strategy analysis to find weaknesses and opportunities of the brand and their strategy.• Provided a solution: Created a 12x 4-week social media strategy for a year worth of content to address increase of engagement and brand awareness.For more visit: daisybrownma.wordpress.com
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Associate (Viewpoint)Pwc Uk Apr 2023 - Apr 2024Birmingham, England, United KingdomAs a web developer for the team my job is to maintain the Viewpoint content management system to process internal and external audit content within the online library.I also am part of the Audit Inclusion and Diversity team focused on promoting initiatives for embracing differences. -
Podcast HostNiyo Group Feb 2023 - Mar 2024Co-host of a podcast regarding everything related to diversity and inclusivity from issues to the advantages of it all. -
Digital Marketing AssistantCraig & Derricott Ltd Sep 2022 - Dec 2022Walsall, England, United KingdomImplemented a complete social media redesign focused on enhancing online communications, including more visually enthusing content and constant communication with users.• Currently using data analysis tactics to identify underserved market so that the company can target to increase awareness and engagement across socials.• Held across-teams communications, specifically with sales and engineering departments, to get feedback and query in order to create more relevant content. -
Data Analytics & Project Management StudentNiyo Bootcamps Jul 2022 - Dec 2022Birmingham, England, United KingdomPractical learning of intermediate data analytics practices and introduction to project management -
Content CreatorBirmingham City University Nov 2020 - Sep 2022Birmingham, England, United KingdomHeld main responsibility for different aspects of the school marketing, focusing on conducting consumer research, marketing campaigns and managed social media.• Initially conducted a brand analysis to identify the ideal consumer andidentify the brand’s social media weaknesses and opportunities.• Relied on Google Analytics insights to understand strengths and weaknesses of the current social media strategy and used it to strategize new tactics weekly.• Proactively drove, prepped, and wrote all marketing communication. Heavily focused on SEO tactics and communication.• Managed social media presence achieving the goal of increasing awareness by 20% through the creating of relevant posts showcasing the many activities and achievements of the school and later maintaining a consistent posting schedule. -
Marketing ManagerSt George'S School, Edgbaston Feb 2022 - May 2022In charge of social media marketing and curating advertising strategies for the school.
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Social Media MarketerAsteroids Group Jan 2020 - Oct 2021Plan and execute paid media campaigns across various platforms (e.g. Google Ads, Facebook Ads, LinkedIn Ads) to achieve business objectives and increase brand awareness• Monitor and analyze campaign performance to optimize targeting, ad spend, and creative assets
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Marketing AssistantAspire4U Cic Apr 2020 - Aug 2020Birmingham, England, United Kingdom• Produced original material for a range of programmes and events for the company to boost visibility and brand recognition.• Worked in communications for the brand’s social media pages, focusing on follower growth and engagement.• Organised and analysided data for marketing analysis.• Developed strategies for targeted email marketing.• SEO: Conducted keyword research for the company's marketing campaigns.
Daisy Brown Education Details
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Digital Marketing -
Data Analytics
Frequently Asked Questions about Daisy Brown
What company does Daisy Brown work for?
Daisy Brown works for Pwc Uk
What is Daisy Brown's role at the current company?
Daisy Brown's current role is Client Account Executive.
What schools did Daisy Brown attend?
Daisy Brown attended Birmingham City University, Birmingham City University, Niyo Bootcamps.
Who are Daisy Brown's colleagues?
Daisy Brown's colleagues are Dylan Fitzpatrick, Emma Ho, Florian Signorino, Harriet Wheeler, Louie Glasner, Lee Richmond (Uk), Rena Brown.
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