Daisy Pyo Email & Phone Number

New York, New York, United States

New York, United States

- Conceptualized, developed + managed multi-channel 360marketing strategies for multiple NY and LA based brands: Klairs Global, MOKBAR NYC, BowlCut, Boquet, FluffCo, BeautyCon- Managed multiple accounts + social media calendars, developed monthly metrics report - Developed brand book that outlined the brand’s style guide + aesthetic for any public facing assets (i.e., email newsletters, social media assets, etc.)- Launched multiple influencer creator / influencer campaigns that resulted in +1M impressions- Shot + edited creative short form video evergreen content for multiple brand- Developed organic seeding program, managed brand + paid influencer partnerships, negotiated contracts + compartmentalized budget- Led brand activations i.e., brand events, campaigns + more- Maintained meaningful relationships with community members + other brands whilst also building own personal network of creators

New York, New York, United States

- Led content strategy + social calendar + influencer partnerships (focus on IG + TikTok) - Oversaw the social art direction + design of all content development, social media assets, and conceptual decks - Led social-fisrt product launch strategies, with the last one increasing engagement by 230% and waitlist by 65%- Created briefs for creators / influencers, providing art direction via conceptual decks that included visual do’s + don’ts- Built a loyal community via leading + managing all influencer partnerships: gifted, paid and affiliate - Targeted and facilitated partnerships with brands that aligned, i.e., Chillhouse, Youthforia, Clevr Blends + more - Managed internal social team + worked closely with outside agencies to support campaigns- Lead copywriter across all social media platforms

Greater New York City Area

Greater New York City Area

- Handled Influencer seeding lists forbeauty brands: Nécessaire, NatureLab. Tokyo, Go-To Skincare, Kristin Ess Hair- Assisted in developing product launch strategies+ event planning in NYC

Hong Kong

MISSBISH is an editorial platform focused on strong, female-driven content. We are the curated experience for active and inspirational women's culture.- Overlook project work for social media in efforts to increase website traffic and engagement across all platforms on a daily basis- Assist in content strategy and social media strategy leading to significant increase in social media growth by 434.37% within 1 year, and increased engagement by content curation and giveaways- Construct marketing strategy frameworks to form comprehensive guidelines for company’s future engagement efforts- Manage all postings on various social media platforms on a daily basis - Facebook, Twitter, Instagram, Snapchat, Weibo, Pinterest

Graphic Design

Bachelor’S Degree, Marketing, 4.0

Activities and Societies: Summa Cum Laude Graduate, 2017 Richard Hammill Outstanding Marketing Student Scholarship Recipient, Hope.

Digital Marketing