• Create social media content on Sazerac’s targeted brands: BuzzBallz, Southern Comfort, Mango Shotta, Wheatley, and Fireball • Host in-market promotional events at local bars/restaurants to promote and support the Sazerac campaign

• Film engaging, organic social media content for the popular food and culture blog platform Texas Tasty, which has over 600K followers• Produce various blog posts and SEO strategy assignments

• Increased Instagram profile activity by 95%, 1,783 vs 69,452 in 2 months• Create original content that followed social media trends and showcased the apartment complex• Gave property tours to potential residents, generating a 10% increase in leases during my time there

• Promote Contiki’s travel destinations focusing on spring and summer break for 6 weeks using personal social media accounts and integration into student life movements on campus • Share personal links and QR codes via in-person events as well as social media posts

• Create authentic social media content around Pentel’s popular product offerings and brand initiatives on a variety of social media platforms such as Instagram and TikTok• Drove purchase consideration by sharing exclusive student discounts and promotions through marketing execution• Reported to YMC’s management team to develop effective brand strategies