Yue Dai Email & Phone Number

New York, Ny, Us

New York, Ny, Us

San Jose, Ca, Us

Bentonville, Arkansas, Us

- Led business LRP (long range planning) & AOP (annual operating plan)- Led / Partnered with key stakeholders to conduct various strategy projects- Established and drove transformation program for the business covering 10+ top priority projects- Supported Head of Business Unit in the Chief of Staff capacity, e.g., BoD preparation, strategy / business plan presentations

Bentonville, Arkansas, Us

- Created value proposition for Walmart Fashion- Defined growth strategy based on the value proposition, including all critical aspects and both eCommerce and store channels to drive exponential growth- Partnered with VP of Merchandise to develop strategies for all 7 Fashion categories

Bentonville, Arkansas, Us

- Developed COVID scenario planning- Developed business strategy, 5-year outlook, and AOP for eCommerce channel- Led the creation of channel strategy (owned, DSV, MP) for all categories to improve margin and customer experience- Led various strategy projects, e.g., partnership strategy, site strategy

White Plains, New York, Us

Sabra is a joint venture between PepsiCo and Strauss, and is the world's largest hummus brand.Head of Strategy:1] Developed high priority corporate strategies, e.g., international expansion strategy, Europe growth strategy and execution playbook, Canada go-to-market strategy, US operating model redesign, US 5-year strategic planning etc.2] Provided ad hoc support where strategic thinking was needed, e.g., building business cases for new business models, designing operating model and cadence for COVID-response team, evaluating acquisition opportunities etc.3] Built the corporate strategy team and CEO office, designed the trainee rotation programChief of Staff to CEO:1] Led the preparation for quarterly BoD meetings and monthly Executive Leadership Team meeting, and managed critical follow-ups2] Led CEO initiatives (e.g., enterprise growth opportunity pipeline)3] Developed CEO presentations for high profile meetings and speaking occasions4] Developed and executed CEO external thought leadership / PR strategy

Us

Being the most senior person on site, led teams of ~4 people to conduct projects that primarily focused on:1] Business strategies (e.g., long-term growth strategy, product strategy & roadmap, go-to-market strategy, pricing strategy etc.) 2] Marketing & Sales related topics (e.g., consumer segmentation, product ideation, brand positioning, trade efficiency improvement etc.)3] Project/program management (e.g., enterprise level transformation, post-merger integration etc.)

New Brunswick, Nj, Us

Business owner, product manager, and marketer of a few Johnson & Johnson brands (i.e. Johnson’s Baby, Stayfree). Drove double digit business growth.1] Developed long-term brand strategic roadmap and portfolio strategy based on profound market, competitor and financial analysis as well as comprehensive consumer understanding2] Developed and executed annual business plan with P&L ownership3] Led cross-functional team to ideate, develop, and launch new products4] Led multiple agencies to develop and launch integrated marketing campaign (e.g., TV ads, digital campaigns, PR editorials, roadshows etc.)

Master, Business Administration

Bachelor Of Economics