Dalia Kimmel Email & Phone Number

Toronto, Ontario, Canada

- Led the setting of annual and quarterly planning cycles, including establishing the go to market plan, writing briefs, overseeing production and the overall project management. - Worked with creative and media agencies to plan and execute insightful national consumer campaigns that deliver on objectives, including tactics such as radio, out of home, digital and base messaging (emails, SMS, Direct mailers, etc...). -Daily contact for external agency and internal partners including Marketing, Pricing, Base Management, CRM Ops, Insights, Data Analytics to develop campaigns outlined in the calendar. - Worked closely with the internal media performance team to ensure accurate measurement and reporting on the performance of campaign activities. - Managed the development of reporting, post campaign reports and KPI dashboards, in partnership with the Data & Analytics team to track successes and build valuable insights that can be used for future learnings.- Was responsible for the brand’s voice, personality and guidelines across all platforms for Rogers Connected Home.- Led a team of three employee and foster their career growth and goals- Managed the Connected Home Brand Team Budget and developed reports and brand calendars based on the budget priorities.

Toronto, Canada Area

• Build and execute social, digital, PR and Influencer campaigns to meet KPIs such as drive acquisition, strengthen brand awareness and sentiment• Develop content calendars for paid media and organic purposes across various lines of business with different tones of voice per brand and product. • Work through social media ad platforms to execute paid media campaigns, monitor and optimize based on performance to ensure client objectives are met • Use data and analytics from social media campaigns to report on key learnings and shape future campaigns • Coordinate production shoots, inclusive of content strategy, creative concepts, script development and day-of logistics. • Work with clients and editors on feedback to ensure creative assets deliver on campaign objectives and map back to the content strategy. • Develop content calendars to amplify experiential activations. Share content live in high-pressure situations. Current and past clients: Amex Canada, AIR MILES Canada, GoDaddy Canada, GMC & Buick, Cadillac Fairview

Toronto

Ottawa, Canada Area

Oversaw the successful passage of two government bills that became law. Developed and implemented the overall strategy for the Standing Committee on Citizenship and Immigration and was chief advisor to the Minister on all legislative matters. Pitched stories and interviews to national and cultural media across Canada as well as prepped Members of Parliament for media interviews on Citizenship and Immigration matters. Promoted from junior position to senior advisor in the office.

Ottawa, Canada Area

Briefed the Parliamentary Secretary for Question Period and media interviews related to Citizenship and Immigration. Arranged interviews for the Parliamentary Secretary for television, print, and radio media outlets. Developed strategic messaging for Members of Parliament and Senators. Provided support for Members of Parliament, Senators and their offices on Citizenship and Immigration related issues, including preparing MPs and Senators for media interviews on Citizenship and Immigration and communicating key messages. Worked closely with the Manager of Parliamentary Affairs on all phases of the legislative process including understanding complex legislation and developing messaging.

Ottawa, Canada Area

Assisted with summer tours, which included announcements, meetings with stakeholders and political fundraisers. Produced creative Powerpoint presentations internally. Hired on full-time after a summer internship.

Kingston, Ontario

Ottawa, Canada Area

Postgraduate Certificate, Public Relations

Bachelor’S Degree, History

Activities and Societies: Rock Your Cause, Conservative Association of Queen's University, Israel on Campus, Canadian Jewish Political.

College Leadership Program

Nativ is a challenging academic year program dedicated to creating and inspiring Jewish leaders. Nativ provides provides a unique.