Started as a community manager at Orbital Proximity and ended leading the SoME team across all BDOO agencies in Spain. Also, in charge of channel strategy for the group as part of my role as Channel Integration Manager, developing and implementing of integrated & SoMe strategies for both pitches and existing clients at local and international level. Launch and completion of new digital capabilities and services for the group. Proven leadership and coordination of a team of 12+ people over four different agencies. Member of Proximity´s & BBDO´s Council for both Social Media and Channel Integration.

Developed and implemented integrated & SoMe strategies for pitches and agency clients, both local and international. Managing the Social Media & Channel integration department for Proximity Madrid and Proximity Barcelona.

Delivered insights based on qualitative & quantitative research on the most diverse topics to create insights for campaigns, customer journeys or media strategies.

Competitive benchmarking, media analysis, strategic consulting, insights and market research to unveil new trends and products in the MVAS sector and the telecommunications market.

IPG Department. Junior account manager junior for named accounts in Image and printing department. I managed accounts such as Telefónica, Inditex, Caja Madrid or Iberdrola.

Delivering data, information and reports based on qualitative & quantitative research to Wunderman´s EMEA region.