Production Team Leader - Senior Ppc Ads Specialist
Current• Plan & build campaigns, and perform ongoing optimizations in Google Ads, Meta Ads & Pinterest Ads & TikTok Ads• Collaborate with team members on account-related issues such as conversion tracking setup or modification, landing page development, administrative needs, etc• Interface directly with clients via email, phone, and screencasts (recorded video) to update them on campaign performance, provide recommendations, and plan new campaigns• Provide strong leadership and direction to account managers• Foster a positive and collaborative teamwork environment• Mentor and coach team members to help them grow both professionally and personally.• Lead weekly production meetings• Collaborate with the team to define project requirements and timelines• Develop comprehensive project plans, allocate resources effectively, and ensure timely delivery of high-quality work• Continuously assess and optimize projects & workflows to enhance efficiency and productivity• Implement best practices and standard operating procedures to streamline processes and improve overall quality• Maintain focus on quality and ensure that all deliverables meet or exceed member expectations• Conduct regular quality checks and reviews to identify areas for improvement and implement corrective actions• Provide ongoing support and guidance to new team members, facilitating their integration into our team• Identify individual learning needs and opportunities for skill development, and create personalized training plans accordingly