Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize user experienceUtilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimize user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Understand all necessary targets related to this role and deliver them accordingly and to set a time frame.The development, coordination and ongoing improvement of administrative support and information management systems.Maintaining brand identity across all print, media and communication materials.Engaging constructively with corporate supporters, including maintaining an accurate register of sponsors and contacts.Systematic review and updating of online information, including website content and social media strategies.Systematically monitoring performance information and feedback mechanisms to inform continuous improvement in systems, processes and resource management.To be proactive in identifying and taking part in training and development opportunities to improve the professional knowledge and skills in relation to the job.Develop, create contents and design advertising materials for promoting the Company’s brand. i.e.fliers, stickers and other outdoor advert materials.Handle Company’s branding and media communication activities such as press releases, advertisements, Social media marketing, email marketing, effective bulk SMS and web site management.Develop business and marketing plans in cooperation with the Managing Director.Involve in the development of designs and Create content design for flCreating awareness, digital and general outdoor marketing of all packages.Preparing proposals for presentations on Powerpoint and other programs as at when necessary.Identify Target audience - professional bodies, institutions, organizations, state government, parastatals, agencies, associations, individuals, corporate firms, educational institutions.Link the Company’s operations software to the website for optimum results.Link the Company’s social media platforms to the website in order to drive traffic to the website.Monitor progress of posts i.e facebook, twitter, linkedin, instragram, pin-interest, google+, Nairaland, Vconnect etc.

Contacting potential clients to establish rapport and arrange meetings.Planning and overseeing new marketing initiatives.Researching organizations and individuals to find new opportunities.Increasing the value of current customers while attracting new ones.Finding and developing new markets and improving sales.Attending conferences, meetings, and industry events.Developing quotes and proposals for clients.Developing goals for the development team and business growth and ensuring they are met.Training personnel and helping team members develop their skills.

Create an inspiring team environment with an open communication cultureSet clear team goalsDelegate tasks and set deadlinesOversee day-to-day operationMonitor team performance and report on metricsMotivate team membersDiscover training needs and provide coachingListen to team members’ feedback and resolve any issues or conflictsRecognize high performance and reward accomplishmentsEncourage creativity and risk-takingSuggest and organize team building activities

Contacting potential clients to establish rapport and arrange meetings.Planning and overseeing new marketing initiatives.Researching organizations and individuals to find new opportunities.Increasing the value of current customers while attracting new ones.Finding and developing new markets and improving sales.Attending conferences, meetings, and industry events.Developing quotes and proposals for clients.Developing goals for the development team and business growth and ensuring they are met.Training personnel and helping team members develop their skills.