Damin Romeo Email & Phone Number

New York, New York, United States

New York, New York, United States

User Growth: Spearheaded a successful go-to-market strategy, driving app adoption through a multi-channel approach.Budgeting & Projections: Managed entire marketing budget, maintained a sub-$3 CPI, and oversaw marketing software implementation, shaping the company's long-term success.Data Analytics: Collaborated with the development team to establish an advanced event tracking system and analytics stack, generating daily data-driven reports from app, CRM, MMP, and marketing channels.Strategic Partnerships: Cultivated impactful B2B collaborations with MLB, NFL, and NBA athletes, expanding Stakes' presence in the sports and gaming ecosystem.User Engagement and Communication: Effectively oversaw user communications through email and push notifications, achieving exceptional open rates using Braze.

Greater New York City Area

Managing the production and roll-out of the start-up IOS application Simpol that allows patrons to more effectively order, pay and pick up drinks at various venues.-Strategic Leadership: Orchestrated all aspects of Simpol, from concept to execution, by assembling and managing a high-performing team of four professionals. Oversaw and actively contributed to development, design, finances, marketing, B2C, and B2B relationships. Fostered and nurtured relationships with both consumers and business partners, building a robust network of loyal patrons and venue owners.-Market Penetration: Successfully introduced Simpol to the market, securing partnerships with over 25 venues and establishing it as a preferred choice for patrons seeking convenient and efficient drink ordering solutions. Developed and executed a comprehensive marketing strategy, encompassing user acquisition, retention, and brand positioning.-Financial Management: Managed the financial health of the company, including budgeting, COGS, investment opportunities, and resource allocation. Built a financial model demonstrating immediate profitability which proved to be a sustainable framework.

Greater New York City Area

Growth & ROI: Managed a $1.5 million marketing budget, achieving a significant YoY ROI increase from 0.8x to 3.0x, resulting in a yearly net revenue of $1.8 million. Doubled the CRM list to over 500,000 contacts and grew Daymond John's educational products' customer base from 0 to 80,000.Diverse Marketing Initiatives: Successfully executed a variety of marketing channels, including chat-bot marketing, affiliate programs, influencer collaborations, content creation, PR, live events, and webinars, with a strong focus on ROAS-driven Facebook, Instagram, and YouTube ad campaigns.Web Optimization: Led website improvements for daymondjohn.com and daymondondemand.com, covering design, copy, SEO, and functionality enhancements.Email and SMS Campaigns: Managed all aspects of email and SMS campaigns using Infusionsoft (Keap), overseeing strategy, contact management, campaign archiving, and the creation of high-converting new campaigns.Lead Generation Funnels: Designed and implemented efficient lead generation funnels, resulting in a 60% increase in daily leads within four weeks. Created a successful sales pipeline with a 40% purchase conversion rate.

New York, New York

Bachelor'S Degree In Marketing, Marketing

Education record

Bachelor Of Science, Marketing

Activities and Societies: New Blue Rugby