Damion Taylor (He/Him) Email & Phone Number

Thousand Oaks, Ca, Us

Content and Audience Strategy, Digital Media Strategy and Content Creation. We use data to inform our development process and strategies from the very beginning to the mitigate risks and ensure profitability. We make the right content for both the audience and the medium.

Los Angeles, California, Us

Digital media company focused on content development and production for TV and the Internet.- Utilized data and advanced analytics to build a profitable $1MM+ Facebook business in 9 months, resulting in 10B video views; 5M+ subscribers and the successful acquisition of the company.- Created process for testing and mitigating downstream risk in early development of new IP which lead to the creation of new content formats as well as profitable production and licensing of original content. - Spearheaded development of new proprietary automation software that shortened production times by approximately 30%.

An innovative technology start-up focused on optimizing content distribution and performance through the use of machine learning/artificial intelligence and iterative A/B testing. This position began as a private consulting role and became a multi-year part-time strategy and advisory role. - Hired and managed both engineering and creative staff through from design through platform launch.- Post launch, I lead Business Development and Operations, landing the first two clients for the company as well as managed both projects from start to final deliverables.

Burbank, Ca, Us

Global media & entertainment company focusing on the creation and distribution of film, TV and digital content.- Built growth model projections and growth plan used for the successful launch of Ellen Degeneres’ online video platform, EllenTube.- Created and maintained strategic ratings and digital performance report used by TMZ to identify high performing stories and potential adjacencies for TMZ expansion- Through the creation of training courses and an executive team trends report, became the primary internal source for the TV executive management team to understand and acquire information used to determine digital strategies

Burbank, Ca, Us

Global Internet media company acquired by Warner Bros. focusing on the creation and distribution of gamer-centric male content. - Created branded proprietary research panel of 13K+ young male gamers that generated an additional $500k+ in recurring revenue from advertising clients within the first 6 months after launch. - Completed first ever, innovative cross-platform viewership project with Nielsen that measured ratings for online web-series versus TV shows with comparable audience targets. This project became the basis for the industry methodology of cross platform content ratings. - Provided analysis and recommendations on industry, competitive landscape and company strategy for Executive and Sales teams that were used for annual planning and goal setting.

New York City, Ny, Us

Global media & home entertainment company focusing on filmed entertainment production & distribution.- Developed statistically based home entertainment consumer market segmentation schema that was used as primary playbook for Marketing and Sales initiatives.- Created a methodology and benchmarks for quickly and effectively Identifying potential short-term and long-term strategic film Marketing and Brand Sponsorship partners. - Using store sales data and syndicated purchase data, partnered with Walmart, Target and Best Buy to execute complete redesigns and inventory management processes for home entertainment departments (online and in-store). The result was improved store inventory management, increased department traffic and improved inventory sell-through.

New York City, Ny, Us

Mba, Marketing And Finance

Education record