Product Designer
CurrentAt Glovee, a CRM tailored for immigration consultants, I serve as the sole designer, responsible for shaping the product from initial ideation through several iterative cycles. My role involves:- User Research and Analysis: Conducted in-depth narrative interviews to capture the nuanced experiences of immigrants, identifying critical pain points in their interactions with consultants and self-guided application processes.- Design Strategy and Execution: Developed… Show more At Glovee, a CRM tailored for immigration consultants, I serve as the sole designer, responsible for shaping the product from initial ideation through several iterative cycles. My role involves:- User Research and Analysis: Conducted in-depth narrative interviews to capture the nuanced experiences of immigrants, identifying critical pain points in their interactions with consultants and self-guided application processes.- Design Strategy and Execution: Developed comprehensive design documents including personas, user journey maps, and an opportunity solution tree, guiding the design direction with a clear focus on user needs.- Prototyping and Testing: Created and tested prototypes to validate ideas and refine the UX, ensuring solutions align with user expectations and technical constraints.- Collaborative Development: Worked closely with the product manager and engineers, facilitating a seamless integration of design and development efforts. Regular discussions on engineering constraints ensured that designs are actually feasible.- Client Interaction: Presented designs and prototypes directly to clients, gathering feedback to further refine and optimize the user experience.My approach emphasizes continuous engagement with both the product team and users, ensuring that the final product not only meets but exceeds user expectations while streamlining the immigration process for both consultants and clients. Show less
