• Oversee the planning and implementation of business plans for the penetration of new markets• Manage the sales and marketing functions of a business to maximize returns and expand a business brand• Direct all customer relationship activities to ensure delivery of high quality service• Establish strategic partnership with other companies to leverage on their network• Initiate and set goals for programs according to the strategic objectives of the organization• Plan the programs from start to completion involving deadlines, milestones and processes• Develop or approve budgets and operations• Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch• Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams

￭ Manage relationships with key distribution partners￭ Drive brand awareness through collaboration￭ Implement sales strategies within dealer network￭ Build sales pipeline for new business opportunities

• Guarantee the technical aspects of a customer/partner's integration by providing technical guidance and necessary documentation.• Define and prioritize new product features and tools requests required to improve processes and performance.• Perform implementation reviews, advocate new product features, and ensure the prompt and proper resolution of technical challenges.• Develop technical tools and documentation to expedite partner implementation, and improve operational scaling and product serviceability with Engineering.

• Directing cross-sectoral projects• Pioneering new product to increase the business unit revenue• Guiding the cross-departmental team (hardware/software/OEM partners/factory) to integrate product development• Developed new smart inverter glass refrigerator that gross profit more than 30% (20-15% in others) and increased in annual revenue of USD 3.4 million.- Research and Development Division- Household Appliances Group

• Supported PM to ensure product technical spec and performance, and made market research• Strengthened SOP of ODM product introduction• Implemented product field test and collaborated with supplier to improve quality• Assisted PM in ODM products introduction (Refrigerator, Freezer, Dehumidifier, Washing Machine, Dryer and Portable Air-Conditioner)- Household Appliances and Air Conditioning Division

• Researched and developed products• Improved products to meet new national energy efficiency standards• Boosted new energy-saving technology into refrigerators, and verified performance and quality• Enhanced energy efficiency by 21% (upgrade from level 4 to level 1)- Research and Development Division- Household Appliances Group