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With more than 13 years of experience in strategy, marketing, and communications for global brands, I am passionate about helping brands solve problems and thrive creatively and effectively. I currently lead Brand Marketing and communications strategy at Mack Weldon, a premium menswear brand that delivers smart design, performance, and comfort.In my previous roles at AKQA, I worked with cross-disciplinary teams to develop and execute innovative brand ideas, products, and services that had an impact on brand and business goals. I collaborated with clients such as Nike, Converse, and Volvo to create customer experiences, digital innovations, product positioning & launches, and communications strategy designed for a fast-changing modern world. My particular interest lies at the intersection of technology and culture, where I can leverage my skills to create value for brands and consumers.
Mack Weldon
View- Website:
- mackweldon.com
- Company phone:
- (646)693-5872
- Company email:
- info@mackweldon.com
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Vp, BrandMack Weldon Nov 2024 - PresentNew York, Ny, Us -
Senior Director, Brand And Communications StrategyMack Weldon Jan 2022 - PresentNew York, Ny, Us- Mack Weldon is a men’s apparel company that combines timeless style and innovative fabrics to make guys look and feel sharp. My role sits at the intersection of Marketing, Creative, and Product to lead brand marketing efforts from high level strategy al the way through to campaign communications planning. - I joined Mack Weldon to spearhead the building of a brand-centric marketing team to accelerate growth. I led the development of a new go-to-market process rooted in brand and product storytelling, created a new creative briefing process, and led our entry into new marketing channels including TikTok. - I have overseen an overhaul of our organic social media strategy including successful introduction of an influencer program, as well as leading a brand partnership strategy leading to partnerships with Blade, Koio, and Keeper’s Heart Whiskey. -
Strategy DirectorAkqa Nov 2018 - Jan 2022San Francisco, Ca, Us -
Associate Strategy DirectorAkqa May 2017 - Nov 2018San Francisco, Ca, UsNike - Innovation and Brand Strategy, Product Strategy & Development, Customer Experience, Product positioning & launch, Communications Strategy Volvo - Customer experience, Digital innovation Converse - Product positioning & innovation, Brand campaign strategy -
Senior Strategic PlannerAkqa Mar 2015 - May 2017San Francisco, Ca, Us -
Senior Strategic PlannerMedia Arts Lab Dec 2009 - Mar 2015Los Angeles, Ca, Us -
Junior PlannerAim Proximity Auckland Sep 2009 - Dec 2009
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Graduate/Account PlannerBartle Bogle Hegarty Sep 2008 - Mar 2009London, Gb
Dan Ansell Skills
Dan Ansell Education Details
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University Of ExeterEnglish -
King Edward Vi Grammar School, Chelmsford
Frequently Asked Questions about Dan Ansell
What company does Dan Ansell work for?
Dan Ansell works for Mack Weldon
What is Dan Ansell's role at the current company?
Dan Ansell's current role is VP, Brand at Mack Weldon.
What is Dan Ansell's email address?
Dan Ansell's email address is da****@****kqa.com
What is Dan Ansell's direct phone number?
Dan Ansell's direct phone number is (415) 645*****
What schools did Dan Ansell attend?
Dan Ansell attended University Of Exeter, King Edward Vi Grammar School, Chelmsford.
What are some of Dan Ansell's interests?
Dan Ansell has interest in The Beach, Skiing, Being Especially British In Los Angeles, Tennis.
What skills is Dan Ansell known for?
Dan Ansell has skills like Creative Strategy, Digital Strategy, Marketing, Digital Marketing, Integrated Marketing, Advertising, Account Management, Brand Architecture, Social Media, Digital Media, Content Strategy, Marketing Communications.
Who are Dan Ansell's colleagues?
Dan Ansell's colleagues are Matthew Haddad, Ahlam Alqhtani, Nick Pichaiwongse, Alessandra B., Henry Martínez, Anita Koshy, Alex Winter.
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