Evp, Program Planning & Content Strategy
CurrentResponsibilities:• Oversee prime-time content windowing for FOXE, which determines both linear and nonlinear (OTT/VOD) availability, as well as maximizing ad revenue by managing in-program inventory.• Drive 1-year and 3-year strategy and budget process.• Select and negotiate content acquisitions.• Launch and manage FAST channels for Tubi, including Masked Singer, TMZ, and Gordon Ramsay.• Serve as de facto CIO for Entertainment: partnering with IT to create new tools that have been implemented throughout Fox Corp.• Proactively planned and executed strategy to navigate pandemic (2020) and triple strike year of 2023.Results: • Program strategy played critical role in helping establish Masked Singer, Empire, Bob’s Burgers and The Floor as series successes, with Empire #1 drama on broadcast TV for first 3 seasons. In 2018-19, Fox only broadcast network growing, with Masked Singer a breakout hit that became #1 show on broadcast. Fox #1 network in 2019-20, 2020-21 and 2022-23.• Promo value of Fox promotion of Tubi drove revenue 4x over first two years of acquisition. • New software tools have helped increase division EBITDA substantially.