President
CurrentLappin180 is a high-performance sales consulting firm that focuses on disrupting the patterns of today’s sales conversations and prospects’ decision routines. Their core principal is that prospects don’t make a sales decision, they make a change decision. Lappin180 coaching combines the four pillars of high performance - behavioral self-awareness, mindset, conversation intent, and process. They prescribe to the growth mindset ideology - the ongoing need to improve and evolve and expect the same from clients. The premise is: the conversation skills assumed to be necessary in order to sell are not aligned with the skills that are required to help another human being objectively debate and embrace change. A prospect is a human who has to debate and evaluate the risks and uncertainties of change, while maintaining a level of objectivity despite historical relationships, past efforts, and the fear of future unknowns. The challenge is that most people are incapable of doing this on their own; they need a guide - this is Lappin180’s expertise. Lappin180 specializes in organizations that sell business services, intellectual property, and compete in complex change environments. Their current industry experience includes financial advisement, commercial insurance, real estate, healthcare, and technology.In addition, Lappin180 has a recruiting program. After ten years of assessing, researching, and coaching elite sales professionals they have a clear blueprint on how these individuals think, what drives them, and how to speak their language. The process they use is the sales process they teach where they are able to navigate through a candidate’s own biases to uncover the objective version of their experiences and successes. Lappin180’s expertise and track record attracts individuals and organizations that have a growth mindset, are always looking to improve, and are well compensated for the efforts.
