Dan Mckenna Email and Phone Number
Dan McKenna possesses more than 25 years of marketing and communications experience, focusing on elevating brand awareness, shaping key messages and driving business growth. He has played a key role in establishing and strengthening a global law firm brand during more than a decade in legal marketing.
Norton Rose Fulbright
View- Website:
- nortonrosefulbright.com
- Employees:
- 5
- Company phone:
- 514-847-4747
-
Global Head And Director, Public Relations And CommunicationsNorton Rose Fulbright Jan 2019 - PresentGlobal, Gb -
Director Of CommunicationsNorton Rose Fulbright Jan 2012 - Dec 2018Global, Gb -
Manager Of CommunicationsNorton Rose Fulbright Apr 2007 - Dec 2011Global, Gb• Leading the law firm’s communications strategy and operations designed to foster revenue growth by building brand preference via a consistent media presence that demonstrates a differentiated expertise.• Overseeing the firm’s global Public Relations and Communications team, which is responsible for media relations, crisis management, executive messaging, internal communications, social media and awards/rankings.• Serving as a chief communications advisor to law firm leaders, including: advising management on media engagement related to issues impacting the firm and overall industry trends, generating firm-wide and lawyer-specific communications opportunities in a consistent effort to raise the firm’s profile, and counseling lawyers on all aspects of communications to ensure risk is managed and messages are optimal.• Acting as the firm’s lead media liaison, establishing, growing and maintaining relationships with regional, national and global media.• Providing crisis management guidance to firm leaders while working with general counsel on important reputational issues that have external and media implications.• Elevating the firm’s social media presence by overseeing the development of compelling and consistent content that complements the firm’s messaging strategy. • Increasing the strength of the law firm’s brand and maximizing third-party endorsement opportunities through the management of its awards and surveys process.• Overseeing internal communications campaigns related to firm-wide initiatives. • Serving as editor-in-chief for the firm’s intranet and internal newsletters.• Identifying opportunities to incorporate environmental, social and corporate governance (ESG) priorities – including diversity, equity and inclusion (DEI) initiatives – into overall communications approach.• Managing the firm’s relationship with an external public relations agency, ensuring that this investment receives maximum return in positive earned media coverage. -
Senior Account Executive - Public RelationsThe Point Group Aug 2005 - Apr 2007Plano, Texas, Us• Developed and executed marketing and public relations plans for corporate clients.• Integrated clients’ public relations strategies into their overall marketing campaigns.• Produced comprehensive P.R. plans to help clients strengthen their market profiles.• Conducted media training using an audience-first approach with compelling messages. -
Media Relations ManagerHouston Rockets Mar 1997 - Aug 2005Houston, Tx, Us• Acted as a spokesperson for the organization at games and other team events.• Organized press conferences, corporate appearances and community engagements.• Produced all press materials pertaining to the team, including media guides and press releases. -
Media Relations InternDallas Mavericks Aug 1995 - Mar 1997Dallas, Tx, Us• Wrote articles for team publications• Coordinated interviews for the media. • Acted as the lone media contact at all team practices.
Dan Mckenna Education Details
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University Of Notre DamePsychology
Frequently Asked Questions about Dan Mckenna
What company does Dan Mckenna work for?
Dan Mckenna works for Norton Rose Fulbright
What is Dan Mckenna's role at the current company?
Dan Mckenna's current role is Global Head and Director, Public Relations and Communications | Media Relations.
What schools did Dan Mckenna attend?
Dan Mckenna attended University Of Notre Dame.
Who are Dan Mckenna's colleagues?
Dan Mckenna's colleagues are Nejra Kazaz, Tony Smith, Bob Dransfield, Astrid Beemster, Mohamed Hatata, Cpa, Tsawdik Myutsaw, Melanie Kelly.
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