Dan Mckinnon Email and Phone Number
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I am passionate about the intersections between the arts, youth, and community, and how the arts can be a tool to create change in the lives of young people. This love informs all of the work I do, whether it is in the office or onstage.I'm a storyteller that loves using digital technologies to help tell a brands story across multiple platforms. Whether it's working at an arts non-profit or at an ad agency, I have developed my skills in digital marketing, social media strategy, graphic design, and branding. My joy in working in marketing is being able to communicate what makes an organization or brand unique to its audience and using that as a means to build community on and offline.Additionally, I have worked extensively as an artist entrepreneur for most of my life, running all aspects of my music career that extend beyond playing onstage.When I'm not staying busy with these two things, I love to give back to my community through my volunteer work and spend time with my dog, Waffles.
Plan International Canada
View- Website:
- plancanada.ca
- Employees:
- 416
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Marketing Manager, Mid-Tier And Recurring GiftsPlan International Canada Jan 2023 - PresentToronto, Ontario, Canada -
Artist EntrepreneurWww.Danmckinnonmusic.Com Jun 2007 - PresentToronto, Canada AreaAs a self-managed artist, I have been responsible for all aspects of my music business, including booking, branding, website management, grant writing, and album release planning.- Won the Toronto Blues Society’s Talent Search (2017), the Amy Louis Grossmans Music Scholarship (2017), and was nominated for the Best Self Produced Album at the International Blues Challenge based in Memphis (2019). - Completed Canada's Music Incubator (CMI) Artist Entrepreneur Program in the Spring of 2019.- Developed and presented music education programs and workshops for the Toronto Blues Society, Paisley Blues Festival, and the Regent Park School of Music.
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Marketing ManagerOpera Atelier Feb 2022 - Jan 2023Toronto, Ontario, CanadaWorking alongside the administration and creative teams, my role at Opera Atelier is to be the in-house marketing expert for the organization.- Developed and managed marketing plans for the organization, which has included a plan to sell subscriptions for OA’s 2022/23 season, Passion Returns.- Currently managing the company’s digital and print communications materials, which has the creation and deployment of digital, print, and direct mail materials for patrons and donors alike.- Other duties include email marketing, social media planning, website management, and graphic design. -
Account ExecutiveBrandigital Marketing Jan 2019 - Feb 2022Toronto, Canada AreaWorking alongside the agency founder, my role as an Account Executive is to manage the day-to-day digital advertising activities of our clients, from idea conception to execution.- Managing the digital advertising activities for our client, Pear Healthcare Solutions, which included social media planning, email marketing, digital content creation, video editing, and live webinar management. Highlights include growing Pear’s digital audience by 15% and being a part of a team that won a 2021 Distinguished Associate of the Year Award from the Neighbourhood Pharmacy Association of Canada.- Developing social media content for our client, iiCiNG Flavour Shots, across multiple platforms (Facebook, Instagram, and TikTok), which has grown followers by 20% since June 2021. - Other duties include client reporting, blog writing, ad buying (Facebook and Google ads), graphic design, and website management. -
Manager, Marketing And CommunicationsNyo Canada Sep 2016 - Jan 2019Toronto, Canada Area- Created the Orchestra’s marketing plan for their Canada 150 Signature Project, Edges of Canada, which produced a 43% increase in NYO’s social media followers and doubled traffic to the Orchestra’s official website from the previous year.- Led the development and production of Orchestra tour programs, annual reports, newsletters, and online donor recognition and fundraising programs, including NYO’s “Giving Tunesday” digital fundraising initiative that raised over $4,000, setting an organizational record for the largest amount of money raised off a digital marketing program.- Additional responsibilities included website maintenance, video editing, email marketing development, graphic design, and grant writing.
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Marketing CoordinatorToronto Summer Music Festival Jan 2016 - Aug 2016Toronto, Canada Area- Worked in an internship and contractual basis for the Toronto Summer Music's 2016 Festival, London Calling. - Responsible for developing social media strategies for the festival, including the creation of the weekly "Fellow Fridays" blog series that profiles distinguished Toronto Summer Music Academy alumni. - Additional responsibilities include email marketing coordination, contract management and assisting in additional administrative duties.
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Arts Marketing AssistantHumber College Sep 2015 - May 2016Toronto, Canada Area- Assisted in the schools marketing efforts of the Music, Comedy, Publishing and Acting (TV and Film) programs. Duties involved in this position included project planning, graphic design and social media management. - This role corresponds to my studies in the Humber College Arts Administration program.
Dan Mckinnon Skills
Dan Mckinnon Education Details
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Arts Administration & Cultural Management -
Music Performance, Jazz Guitar
Frequently Asked Questions about Dan Mckinnon
What company does Dan Mckinnon work for?
Dan Mckinnon works for Plan International Canada
What is Dan Mckinnon's role at the current company?
Dan Mckinnon's current role is Determined Optimist | Artist Entrepreneur | Dog Dad.
What is Dan Mckinnon's email address?
Dan Mckinnon's email address is dm****@****rex.com
What schools did Dan Mckinnon attend?
Dan Mckinnon attended Humber College, York University.
What are some of Dan Mckinnon's interests?
Dan Mckinnon has interest in Weight Training, Nutrition, Public Speaking, Tattooing, Self Improvement, Blues Music.
What skills is Dan Mckinnon known for?
Dan Mckinnon has skills like Digital Media, Online Advertising, Advertising Sales, Advertising, Social Media Marketing, Mobile Devices, Sales, Digital Marketing, Digital Strategy, Media Planning, Social Media, Business Development.
Who are Dan Mckinnon's colleagues?
Dan Mckinnon's colleagues are Vanessa Gillan, Amyn Shalwani, Cpa, Cga, Daniela Donia, Michelle Bernard, Keeirah Raguram, Ana Costa, Mackenzie Vanderhyden.
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