As an experienced Amazon Specialist, I focus on optimizing the performance of multiple brands on Amazon through a detailed and hands-on approach. My responsibilities cover key aspects of account health, including SEO, listing improvements, inventory oversight, and profitability tracking.Key responsibilities:• Brand support: Manage three brands, optimizing product listings and using SEO techniques to improve visibility and drive sales growth.• Sales growth: Contributed to a significant year-over-year sales increase by leveraging data-driven strategies and monitoring market trends.• Inventory oversight: Ensured smooth inventory management, avoiding stockouts and overstock by maintaining optimal supply levels.• Data analysis: Conduct weekly and monthly sales reports and profitability analysis to provide actionable insights for continuous improvement.• Listing optimization: Improved product listings by incorporating strategic keywords, high-quality images, and compelling content to boost conversions.• Strategic initiatives: Supported promotional strategies, including deals, coupons, and advertising campaigns, to enhance brand visibility and drive sales.• Team collaboration: Worked closely with cross-functional teams on product launches, catalog updates, and promotional efforts to ensure cohesive and successful strategies.

•Keyword research: Conducted in-depth keyword research to identify high-traffic and high-conversion search terms, optimizing product listings for improved search visibility and ranking.•Listing optimization: Worked on refining product listings by optimizing titles, bullet points, descriptions, and other key elements with targeted keywords to enhance organic rankings and drive higher conversions.•Catalog management: Managed and maintained comprehensive product catalogs, ensuring data accuracy, consistency, and compliance with Amazon's guidelines and best practices.•Sales restock recommendations & inventory management: Created data-driven restock recommendations based on sales performance and inventory levels, optimizing stock availability to prevent stockouts or overstock situations.•Cross-functional collaboration: Worked closely with brand managers and other Amazon specialists to ensure cohesive strategies for product launches, catalog updates, and promotional activities, aligning efforts to drive optimal results.