As a dynamic 34-year-old entrepreneur with a diverse portfolio spanning industries, Ive found my true calling in the digital out-of-home (DOOH) sector. With a keen eye for emerging trends and a relentless drive for innovation, Ive established myself as a trailblazer in the advertising realm.Drawing from my rich experience in various businesses, including restaurants and business consulting, I bring a unique perspective to the DOOH industry. My entrepreneurial journey has been marked by a relentless pursuit of excellence, fueled by a passion for leveraging cutting-edge technology to transform traditional advertising landscapes.At the helm of IDEA*, U I embody a new-age leader, steering my team towards pioneering solutions that redefine the boundaries of DOOH advertising. My strategic acumen and hands-on approach empower my team to push the envelope, driving growth and market disruption.