Dan Willey work email
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Hi, I’m Dan. I’m an award winning Creative Director with over twenty years of experience having worked in Detroit, Chicago and Toronto. I grew up in a small town in Michigan and went to school for advertising design at Wayne State University in Detroit. Or as we say in Michigan, "The D". I've created meaningful campaigns for numerous brands including Jeep, Cadillac, Cobra Motorcycles, Little Caesars and Mill Street Brewery. I have no problem working on any size budget for any size client. I've worked in traditional, integrated, social and PR. It doesn't matter the platform because great work always comes down to a great idea.Industry Experience:Automotive, Beer and Spirits, Packaged Goods, Retail, Health Care, Financial, Food, Education and Non-profit.
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Creative Director And ArtArsenlFranklin, Mi, Us
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Creative Director/ArtArsenl Sep 2023 - PresentMiami, FloridaSocial media, CRM and content creation for Smokey Bones Restaurants, Hinckley Yachts, Pearson English.
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Associate Creative DirectorWeber Shandwick Apr 2017 - May 2023Detroit Metropolitan AreaAssociate CD on Chevy social, PR, Event, and Chevy Story Bureau. -
Creative Director/Art DirectorCommonwealth//Mccann Sep 2015 - Apr 2017Greater Detroit AreaChevrolet Global, Chevrolet National Trucks, Digital and Collateral.Manchester United Sponsorship, Carhartt -
Creative DirectorHudsonrouge Sep 2012 - Sep 2015Dearborn, MiCreative director on Lincoln retail and CPO. Created and oversaw the production of fully integrated campaigns for national sales events and regional retail advertising that represented 50 percent of the Lincoln marketing spend. Met with clients on a daily basis and with the Marketing Dealer Advisory Board four times a year. Some Highlights –> Creative Director, art director and writer for the relaunch and rebranding of the Lincoln Certified Pre-Owned division.> Co-leader… Show more Creative director on Lincoln retail and CPO. Created and oversaw the production of fully integrated campaigns for national sales events and regional retail advertising that represented 50 percent of the Lincoln marketing spend. Met with clients on a daily basis and with the Marketing Dealer Advisory Board four times a year. Some Highlights –> Creative Director, art director and writer for the relaunch and rebranding of the Lincoln Certified Pre-Owned division.> Co-leader on the creation and development of OLA and shopper-marketing digital for Lincoln retail and CPO. > Oversaw and managed creative projects with creative teams in the Hudson Rouge, N.Y. office. Show less
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Vp Creative DirectorDoner Advertising Jul 2006 - Aug 2012Southfield, MichiganProvided leadership, creative direction and inspiration for 8 plus creative teams for the 6 years that I was at Doner. Some Highlights–> Co-creative director that pitched and sold the 33 Keys Digital Alternative Reality Game for Mazda Canada that was a first of its kind in the country. The game went on to garner a Sammy, a Mixx award and a Cyber Lion finalist. > Was given Creative director duties of Doner Canada for 3 years where I managed the creative teams in both… Show more Provided leadership, creative direction and inspiration for 8 plus creative teams for the 6 years that I was at Doner. Some Highlights–> Co-creative director that pitched and sold the 33 Keys Digital Alternative Reality Game for Mazda Canada that was a first of its kind in the country. The game went on to garner a Sammy, a Mixx award and a Cyber Lion finalist. > Was given Creative director duties of Doner Canada for 3 years where I managed the creative teams in both Detroit and Toronto providing creative and strategic leadership on Mazda Canada national advertising and digital. Also lead teams on Mill Street Brewery, Bellwood Canada and Canadian Retinoblastoma Society. > Co-creative director on Mazda’s first ever all-digital launch of the Mazda 2 sub-compact in Canada. > Co-creative director that helped lead and win the pitch for all of Fiat Chrysler’s Tier II advertising including Jeep, Ram, Dodge, Chrysler and Fiat. Show less -
Svp Creative DirectorChemistri, Detroit Jul 2003 - Jul 2006Troy, MiCo-Creative Director providing direction and mentorship of 12 creative teams on the total rebranding of the Cadillac account. Oversaw the production and creative integration of all national, retail and digital advertising. Some Highlights–> Co-creative director and art director of the Cadillac "Break Through" campaign. In its first year “Break Through” took Cadillac from 5th in the luxury category to 2nd. > Launched 5 new Cadillac nameplates in 3 years.> Co-lead the… Show more Co-Creative Director providing direction and mentorship of 12 creative teams on the total rebranding of the Cadillac account. Oversaw the production and creative integration of all national, retail and digital advertising. Some Highlights–> Co-creative director and art director of the Cadillac "Break Through" campaign. In its first year “Break Through” took Cadillac from 5th in the luxury category to 2nd. > Launched 5 new Cadillac nameplates in 3 years.> Co-lead the creation and pitch for the GM Daewoo account in Seoul, Korea.> Co-creative director of 2 Cadillac Super Bowl spots. One that finished in the top 10 of USA Today readers’ poll. Show less
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Vp Acd/Sr. Art DirectorBozell Detroit Oct 1994 - Jul 2003Southfield, MiCreated and co-produced broadcast, print and OOH for Jeep and Chrysler national advertising, Little Ceasar's Pizza, Hush Puppies, Air Touch Cellular, Detroit Red Wings, Hiram Walker and Coleman Outdoor.Some Highlights–> Key member of the team that created low budget TV campaign to help generate buzz and excitement for the Detroit Red Wings Stanley Cup Championship run. > Created and co-produced Eagle Test Drive Campaign that ran 3 years. Produced over 40 TV spots with… Show more Created and co-produced broadcast, print and OOH for Jeep and Chrysler national advertising, Little Ceasar's Pizza, Hush Puppies, Air Touch Cellular, Detroit Red Wings, Hiram Walker and Coleman Outdoor.Some Highlights–> Key member of the team that created low budget TV campaign to help generate buzz and excitement for the Detroit Red Wings Stanley Cup Championship run. > Created and co-produced Eagle Test Drive Campaign that ran 3 years. Produced over 40 TV spots with actor Greg Kinnear. Campaign garnered 1 gold and 1 silver Clio.> Won multiple national and international awards for Jeep work. > Named to Adweek's "Creative All-Stars" for Jeep print and broadcast work. Show less
Dan Willey Skills
Dan Willey Education Details
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Advertising Design -
Advertising Design
Frequently Asked Questions about Dan Willey
What company does Dan Willey work for?
Dan Willey works for Arsenl
What is Dan Willey's role at the current company?
Dan Willey's current role is Creative Director and Art.
What is Dan Willey's email address?
Dan Willey's email address is da****@****ast.net
What is Dan Willey's direct phone number?
Dan Willey's direct phone number is +131361*****
What schools did Dan Willey attend?
Dan Willey attended Wayne State University, Wayne State University.
What skills is Dan Willey known for?
Dan Willey has skills like Direct Mail, Brand Development, Graphic Design, Creative Direction, Digital Strategy, Corporate Branding, Creative Strategy, Art, Typography, Digital Marketing, Art Direction, Digital Media.
Not the Dan Willey you were looking for?
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Dan Willey
Spokane, Wa3wilbur-ellis.com, wilburellis.com, wilbur-ellis.com4 +120643XXXXX
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Dan Willey
Task Force General Manager With Aimbridge Hospitality (Formally Pillar Hotels And Resorts)Bucks County, Pa3aol.com, pillarhotels.com, pillarhotels.com4 +181556XXXXX
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4northwesternmutual.com, gmail.com, clearfp.com, fisherinvestments.com -
Dan Willey
Grand Rapids, Mi4hotmail.com, domoregood.com, hanon-mckendry.com, meijer.com1 (800) 3XXXXXXX
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