Vice President, Go-To-Market
CurrentDASH Tech Integrated Circuits is focused on the development of flexible, efficient, easy-to-use processors for embedded applications and the future of RF communications.
Mar 2023 - Present
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Dan Yetso Email & Phone Number
Strategic Marketing Executive
at
DASH Tech Integrated Circuits
2 work emails found
@google.com
3 phones found area 408 and 650
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Strategic Marketing Executive
Location
San Jose, California, United States
Who is Dan Yetso? Overview
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Quick answer
Dan Yetso is listed as Strategic Marketing Executive at DASH Tech Integrated Circuits, based in San Jose, California, United States. AeroLeads shows a work email signal at google.com, phone signal with area code 408, 650, and a matched LinkedIn profile for Dan Yetso.
Dan Yetso previously worked as Vice President, Go-to-Market at Dash Tech Integrated Circuits and Vice President of Marketing at Vintra. Dan Yetso holds English, English from Uc Santa Barbara.
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Email format at DASH Tech Integrated Circuits
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{first_initial}{last}@google.com
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Profile bio
About Dan Yetso
Integrated marketing leader with comprehensive experience conceptualizing, planning, and implementing diverse marketing strategies and initiatives in ever-changing, dynamic environments. Innovative leader directly involved in a wide mix of category creation, integrated marketing campaigns, digital advertising, web marketing, thought leadership, lead generation, co-marketing, social marketing and sales promotion, with the ability and skill set to provide creative and innovative leadership in a team environment.Big-picture thinker that is not afraid to roll up his sleeves when:• Contributing to original business plan and growing a new brand from $0 to $500M in two years • Executing re-positioning efforts to help drive 50% revenue growth for mid-sized provider• Tripling sales revenues via an integrated go-to-market effort• Improving a billion-dollar security leader’s global brand position from #21 to #7• Writing business plans and successfully pitching innovative new $100M programs at one of the world’s largest brands • Empowering great teams and creating long-lasting relationshipsSpecialties: Marketing strategy, messaging, corporate marketing, advertising, brand awareness, PR/AR, marketing communications, integrated go-to-market activities, content creation, lead generation programs, marketing automation (Eloqua to Salesforce), inbound leads, lead flow, lead nurturing, lead scoring, sales & marketing alignment, waterfall modeling, MQL & SQL definitions & processes, sales enablement, solution selling, landing page optimization, SEO, SEM, freemium and free trial models, customer retention, cross-/up-sell marketing, social media (Twitter, LinkedIn, FaceBook, Google+), events, product marketing team management, website creation, channel and partner marketing, early-stage companies & global leadersFields: Mobile, SaaS, Cloud, Internet Infrastructure Services, Security, Enterprise Software, Identity & Access Management, Physical Security, Wireless, PCs, Supply Chain, RFID
Listed skills include Integrated Marketing, Lead Generation, Strategy, Marketing Communications, and 38 others.
Current workplace
Dan Yetso's current company
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15 roles · 36 years
Dan Yetso work experience
A career timeline built from the work history available for this profile.
Vice President Of Marketing
Managed all aspects of marketing function for early stage video analytics provider, including integrated awareness, engagement and endorsement efforts designed to strongly position the brand, build the sales pipeline and enable key technology and channel partners.
Aug 2021 - Mar 2023
Principal - Marketing, Product Management, Business Development
InnoVacient is an experienced advisory firm specializing in strategic and digital transformation providing clarity, vision and direction for clients planning or undergoing strategic business and operational transformation initiatives.
Oct 2020 - Aug 2021
Co-Founder And Go-To-Market Lead — Area 120
- Authored business plan, original pitch deck and served as key contributor on all go-to-market aspects of innovative platform for edge caching and content delivery
- In four months, successfully deployed global pilots with a number of partners to prove out the technology and demonstrate scale
Nov 2019 - Oct 2020
Program Lead – Advanced Technology And Projects
- Managed go-to-market aspects of two consecutive innovation-focused programs in their “skunkworks” development cycle, each incorporating a multi-million dollar budget, global internal and external resources and an.
- Supported cross-functional team of engineers, designers and manufacturing resources from prototype to EVT, DVT and PVT
Feb 2015 - Nov 2019
Owner/Consultant
Quiksix Marketing
Provided strategic leadership and integrated go-to-market services for a multitude of client types across high technology, retail and consumer channels.
Jan 2014 - Feb 2015
Vice President, Corporate Marketing
- Managed all aspects of corporate marketing, including PR/AR/IR, customer reference program, thought leadership, social media, global web properties and integrated marketing communications
- Owned corporate-wide re-branding efforts, repositioning organization from point-product vendor to a global leader in new category entitled “Email Intelligence”
- Introduced content creation strategy that resulted in over $400K in closed revenue and $1.4 million in additional pipeline over a two-quarter span
- Increased social media presence over 300%, web presence by 25% and PR share of voice in consecutive quarters via highly integrated go-to-market activities
Nov 2011 - Dec 2013
Vice President, Corporate Marketing
Created and developed category for Physical Identity & Access Management, gaining prominent backing by Gartner, Forrester and leading physical security publications.Led integrated go-to-market efforts across all facets of corporate marketing spectrum, including PR/AR/IR, demand generation, event marketing, marketing communications and Web marketing..
Sep 2008 - Nov 2011
Director, Global Advertising And Branding
Led global advertising, integrated marketing communications, event marketing, demand generation, customer reference/co-branded marketing and brand management activities for billion-dollar global leader in Internet infrastructure services and SaaS
Aug 2003 - Sep 2008
Consultant
Quiksix Marketing
Corporate Marketing consultant. Clients included supply chain, Internet infrastructure services, wireless broadband access.
Nov 2000 - Aug 2003
Sr. Director, Corporate Marketing
PR, AR, Lead Gen, Branding, Events, Web Marketing
Mar 2000 - Nov 2000
Director, Marketing Communications
- Successfully positioned company (acquired by Peregrine Systems) as the leader in the emerging category of XML-based business-to-business integration, receiving prominent positioning from Gartner Group, AMR Research and.
- Implemented new corporate naming, messaging, positioning, look and feel and all related marketing communications deliverables in eight weeks
Jul 1998 - Mar 2000
Director, Marketing Communications
- Collaborated on original launch plan and was responsible for all advertising, marketing communications and brand management of $500 million startup subsidiary of Fujitsu Ltd., a $36 billion worldwide information.
- Instrumental in helping the company reach #7 in U.S. portable shipments (#6 worldwide) after just 24 months in business
Nov 1995 - Jul 1998
Account Supervisor
Lvl Advertising
Nov 1993 - Nov 1995
Account Executive
Winston Advertising
1990 - 1993
~3 yrs
1 education record
Dan Yetso education
-
Uc Santa Barbara
FAQ
Frequently asked questions about Dan Yetso
Quick answers generated from the profile data available on this page.
What company does Dan Yetso work for?
Dan Yetso works for DASH Tech Integrated Circuits.
What is Dan Yetso's role at DASH Tech Integrated Circuits?
Dan Yetso is listed as Strategic Marketing Executive at DASH Tech Integrated Circuits.
What is Dan Yetso's email address?
AeroLeads has found 2 work email signals at @google.com for Dan Yetso at DASH Tech Integrated Circuits.
What is Dan Yetso's phone number?
AeroLeads has found 3 phone signal(s) with area code 408, 650 for Dan Yetso at DASH Tech Integrated Circuits.
Where is Dan Yetso based?
Dan Yetso is based in San Jose, California, United States while working with DASH Tech Integrated Circuits.
What companies has Dan Yetso worked for?
Dan Yetso has worked for Dash Tech Integrated Circuits, Vintra, Innovacient, Google, and Quiksix Marketing.
How can I contact Dan Yetso?
You can use AeroLeads to view verified contact signals for Dan Yetso at DASH Tech Integrated Circuits, including work email, phone, and LinkedIn data when available.
What schools did Dan Yetso attend?
Dan Yetso holds English, English from Uc Santa Barbara.
What skills is Dan Yetso known for?
Dan Yetso is listed with skills including Integrated Marketing, Lead Generation, Strategy, Marketing Communications, Saas, Advertising, Product Marketing, and Brand Development.
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