Independent event planner providing coordination, design and training development services.

ACCOUNT DIRECTOR (December 2018 - April 2019)Collaborated with team to develop communication strategy and integrated campaigns to meet client goals. Made recommendations and proposals based on client's short- and long-term goals. Managed multiple client budgets. Cultivated client relationship and oversaw day-to-day responsibilities. ACCOUNT SUPERVISOR (April 2015 – December 2018)Represented client interests and recommended tactics to meet client goals. Cultivated long-term client relationship and performed day-to-day account responsibilities. Projected and managed client budgets. Specialized in event management and grassroots communications.SENIOR ACCOUNT EXECUTIVE (February 2013 – April 2015)Managed conferences, meetings and other events for clients targeted at varied audiences - from teens to professionals. Responsibilities included site selection, budget management, coordination with all vendors including AV and catering, menu selection, speaker management, exhibitor and sponsor management, theme and collateral development, registration, event staffing and scheduling, and all on-site logistics.

Entered catering sales opportunities, drafted contracts and turned functions over to event management via sales force automation system. Verified sales information and executed relevant reports to identify new opportunities. Developed and designed sales collateral including packets, PowerPoints, flyers and trade show giveaways.

MARKETING MANAGER, CONFERENCES & MEDIA (March 2011 – June 2012)Managed marketing communications and coordinated with logistics for five international conferences. Supervised European and Brazilian-based public relations firms. Collaborated with event exhibitors and sponsors to maximize marketing impact. Expanded media and sponsor reach; wrote and executed contracts. Managed event vendors. Implemented closed-loop marketing-sales system integrating website activity, e-blasts, landing pages, forms Webinars and SalesForce. Responsible for strategic marketing planning and deliverables for conferences, information services and publications. Wrote and distributed press releases, developed press lists, and coordinated press events.MARKETING COORDINATOR (December 2009 – March 2011)Developed and maintained marketing schedule for conferences, information services and publications, including new website and product launches. Developed and tracked marketing budget. Determined appropriate channels based on marketing objectives and negotiated contracts. Drafted copy and designed e-mail blasts, direct mail, flyers, professional bi-monthly journal and online and print ads. Assisted in hiring process and direction of daily tasks for interns and designer. Collaborated with public relations contractors. Assisted with logistics of four international conferences including the development, design and production of event collateral.MARKETING INTERN (August 2009 – December 2009)Developed brand identity of company including company logo and templates. Assisted with on-site logistics for conference in Amsterdam. Designed and coordinated production of all event collateral. Assisted with event marketing including e-mails, online and print advertising, and public relations. Gathered, summarized and placed managed print services industry news. Developed e-mail templates and managed subscriber list for daily email newsletter.

Created logos for clients, assisted in layout design for promotional materials and ads appearing in magazines and newspaper, and observed TV commercial production. Assisted during events.Assisted with receptionist duties on an temporary, as-needed basis. Greeted clients, transferred calls, and arranged ingoing and outgoing mail.