Dana Gerenda

Dana Gerenda Email and Phone Number

Associate Director, ERP - Sourcing, Risk Process Lead | Ms Category Management Blog | MarPro Podcast Co-Host @ BioMarin Pharmaceutical Inc.
Dana Gerenda's Location
Novato, California, United States, United States
Dana Gerenda's Contact Details
About Dana Gerenda

I am a Strategic Sourcing Professional with over 17 years of experience in Finance supporting the Global Sales and Marketing (Commercial) Function. I've spent 20 years in the Pharmaceutical / Biotech (BioPharma) Industry, with the beginning of my career starting in a quality control lab. I have an Executive MBA from Purdue University and a BS in Biological Sciences from EIU. I'm also the owner of the blog Ms. Category Management – (https://mscategorymanagement.com) where I give insightful guidance for Strategic Sourcing and Procurement professionals and business executives. I'm also a co-host of a podcast called Marpro - The Marketing procurement podcast (https://marpropodcast.com) I'm passionate about supporting other women and have started the hashtag #WSW or #Womensupportingwomen to highlight the amazing women in all fields. I consider myself outspoken when it comes to procurement or sourcing. So you can either find me speaking or attending most industry conferences. I also love to participate in panels, webinars, and other virtual events. So if there is ever the opportunity, please reach out to me as I'm always happy to participate.Follow me on wordpress: https://mscategorymanagement.com/ or check out the LinkedIn Ms Category Management page. And don't forget to check out the podcast at MarproPodcast.com or on Youtube at Marpro - https://www.youtube.com/channel/UCnIuALWTAFOq_V77hMkpD2Q

Dana Gerenda's Current Company Details
BioMarin Pharmaceutical Inc.

Biomarin Pharmaceutical Inc.

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Associate Director, ERP - Sourcing, Risk Process Lead | Ms Category Management Blog | MarPro Podcast Co-Host
Dana Gerenda Work Experience Details
  • Biomarin Pharmaceutical Inc.
    Associate Director, Indirects Process Leader (Erp)
    Biomarin Pharmaceutical Inc. Feb 2023 - Present
    San Rafael, Ca, Us
  • Biomarin Pharmaceutical Inc.
    Associate Director, Global Strategic Sourcing, Head Of Commercial, Hr, And Professional Services
    Biomarin Pharmaceutical Inc. Jul 2016 - Feb 2023
    San Rafael, Ca, Us
    Primary Focus - Support for the Global Commercial, Professional Services, and HR Organizations.Lead and implemented first Global Company-wide roll-out of tealbook in the marketplace. This was driven by the successful pilot cross functional group implementations of tealbook.Successfully created and negotiated the first cost plus model for Call Center services (patient access) resulting in 10% savings annually. (Including IT support/transition team)Lead and negotiated Global Exhibit / Booth RFP that resulted in over 20% savings (~20-25k hard savings per event). Included the creation of a bid sheet to triple bid out every exhibit / booth and drive incremental savings. Negotiated the largest agency consolidation of (Med. Com., digital and Strategic/Creative agencies) for the largest single brand globally that resulted in a 10% savings. Negotiated the first holding company contract with this agency at BioMarin.Category management and support of the GCO including:•Global support of: Agency/Advertising along with all Media (Consumer - DTP, Professional - HCP, Digital (SEM / SEO), NPP -NonPersonal Promotions, Media, Public Relations, and Medical Communications) •Global Meeting and Event Management Company Wide (including all areas- a/v production, travel, etc.) •Advisory (Ad) Boards and Patient / HCP - speaker programs, KOL Management and Speaker Training•Exhibit Booth Management •Commercial Operations / Marketing Operations•Market Research•Print/Promotional Materials•CL&D (Commercial Learning and Development) - Sales Training•Patient Support Services , Call Center(s), Patient Assistance Programs and Administration•IT Systems supporting the Sales and Corporate Communications (Revenue forecasting systems)•Speciality Pharmacy Providers•Government Pricing and Reporting
  • Ms Category Management
    Business Blogger
    Ms Category Management Nov 2018 - Present
    Novato, Ca, Us
    Procurement Foundry Panelist - 2020AOP Mastermind Speaker - 2020EU ProcureCon Marketing Speaker 2020Key Note - Sievo Friends America - 2020Procurement Leaders- Building Your Brand (Women) Panelist - 2020ANA Marketing Day Speaker - In House Agencies - 2020GWPP - Panelist 2020ProcureCon Marketing Speaker 2019ProcureCon Marketing Advisory Board Member ProcureCon Pharma Speaker 2017BMSA Speaker 2017Top 1 Global Procurement Thought Leader 2019-CurrentTop 7 Global Supply Chain Thought Leader 2020-Current
  • Marpro -> Listen & Follow
    Podcast Host
    Marpro -> Listen & Follow May 2021 - May 2023
  • Gilead Sciences
    Sourcing Manager
    Gilead Sciences 2014 - 2016
    Foster City, Ca, Us
    •Implemented Advertising (all brands areas: HCP, DTP, Payer and Agency types: Media, Digital, Creative, etc.) benchmarking tool (RightSpend) over two years that covered all brands globally.•Influenced ~60M of agency spend to achieve 1.2M of savings within the first 6 months and 10% savings over the subsequent two years.•Negotiated and implemented the first Pay for Performance contract with total contract of 20% at risk. Included key SLA's that were quantitatively based to ensure alignment with agency expectations.•Co-lead the FY2016 US fleet category selector to increase average MPG (over 10 MPG increase), reduce TCO (total cost of ownership) and provide the business with over 1.5M of hard savings.Supporting the Commercial Organization in supplier engagements and sourcing events. Categories include (but not limited to): •Fleet (including US, Canada, Japan and Brazil fleet)•Agency/Advertising (Consumer - DTP, Professional - HCP, Digital, and Medical Communications)•Exhibit Booth Management•Event Management•Market Research •Media•IMS / Data
  • Guitar Center
    Sourcing Manager
    Guitar Center 2013 - 2013
    Westlake Village, Ca, Us
    Role entailed managing the growing indirect sourcing function. Includes: •Implemented indirect purchasing policies and procedures and driving the effort to create procurement awareness and cost conscious behavior. •Was responsible for data collection and validation, opportunity assessments and working with internal stakeholders to address spend through strategic sourcing and procurement.•Lead cross-competitive events (RFPs, auctions, etc.) in support of category strategies.•Drove category management including all analysis, development and implementation of all sourcing solutions and negotiations of all indirect spend•Collaborated with store operations, procurement and suppliers to roll-out new “green” boxing supplies; switching suppliers at 250 locations within two months that yielded a 20% savings •Created customer scorecard and metrics to track and monitor performance of suppliers and provide notification to key stakeholders to mitigate risk•Created RFx events and lead strategic negotiations to choose a new procurement systems provider to increase purchase order compliance company wide •Developed RFx templates for sourcing engagement use in all indirect spend•Implemented a process change with a new shelving supplier for store grand openings to yield 50% savings
  • Amgen
    Category Manager
    Amgen 2007 - 2013
    Thousand Oaks, Ca, Us
    Category Manager for Global Strategic Sourcing NACO - North American Commercial Operations Role entailed developing and managing the overall sourcing and supplier management processes for the Fleet category and providing an analytic support for the NACO (North America Commercial Operations) Sales and Marketing Organization across all categories•Delivered $1M of hard savings in first 9 months and $8.5M in the second year exceeding the target goal for a Category Manager by over 200% in 2011 and 2012•Prioritized a portfolio of high-value strategic sourcing opportunities for $60M of spend within the Management Consulting Mega-Category and gained approval for execution from CPO •Presented opportunity analysis of fleet category to General Managers and VPs that enabled me to gain their support and approval for strategic sourcing opportunities to produce savings of $7M in a matrix environment•Coached and mentored a summer 2012 intern to help support and provide savings for the fleet category •Leveraged detailed spend analytics and external market intelligence to enable fact-based prioritization discussions with key stakeholders for the fleet and management consulting categoriesSr Finance Associate for NACO (Sales & Marketing) Managed the expenses for the COBU (Commercial Operations Business Unit) and NBU (Nephrology Business unit)• Organized and collaborated with Marketing partners to create best estimates for monthly commission accruals and quarterly LE projections• Created and updated all monthly metric, budget, and variance reporting (was completely automated using TM1 - excel add-in) • Created new excel Planning/LE file that was automated for the busy month end and LE (budgeting) process • Updated and maintained the internal Profit and Loss Statement (P&L) to submit to accounting
  • Eli Lilly
    Associate Finance Analyst
    Eli Lilly 2002 - 2007
    Indianapolis, Indiana, Us
    Associate Finance AnalystManaged expenses including planning, forecasting, reporting, and analysis of internal business customers: Global Process and Maintenance Engineering, Corporate Health Safety & Environmental and Global Manufacturing Strategy Supply Chain Management Business Planning and Forecasting •Led forecasting and planning process of operating expenses and capital targets. •Developed and communicated quarterly rolling forecasts, and capital prioritization processFinancial Decision-Making Support •Assured financial involvement in business partner capital initiatives with impact of $250K or greater•Actively participated in Six Sigma teams as member or valuation analyst•Educated Business partners on Lilly policies of financial concepts by formal and informal training classesAssistant Laboratory Technician, Quality Control Laboratories • Monitored business activities with established policies, internal operating controls, and procedures• Aided business partner in planning and forecasting a $300M budget

Dana Gerenda Skills

Procurement Strategy Forecasting Management Budgets Strategic Planning Negotiation Sourcing Data Analysis Microsoft Excel Cross Functional Team Leadership Sap Analysis Vendor Management Strategic Sourcing Process Improvement Six Sigma Contract Negotiation Excel Business Planning Supply Management Global Sourcing Financial Modeling Finance Spend Analysis Purchasing Change Management Business Process Improvement Coupa Supplier Negotiation Indirect Purchasing Spend Management Make Vs Buy Esourcing Supplier Performance Wordpress Rfx Process Biotechnology

Dana Gerenda Education Details

  • Purdue University Daniels School Of Business
    Purdue University Daniels School Of Business
    Executive Mba
  • Eastern Illinois University
    Eastern Illinois University
    Biology

Frequently Asked Questions about Dana Gerenda

What company does Dana Gerenda work for?

Dana Gerenda works for Biomarin Pharmaceutical Inc.

What is Dana Gerenda's role at the current company?

Dana Gerenda's current role is Associate Director, ERP - Sourcing, Risk Process Lead | Ms Category Management Blog | MarPro Podcast Co-Host.

What is Dana Gerenda's email address?

Dana Gerenda's email address is da****@****ail.com

What schools did Dana Gerenda attend?

Dana Gerenda attended Purdue University Daniels School Of Business, Eastern Illinois University.

What are some of Dana Gerenda's interests?

Dana Gerenda has interest in Beach Volleyball, Road Trips, Half Marathons.

What skills is Dana Gerenda known for?

Dana Gerenda has skills like Procurement, Strategy, Forecasting, Management, Budgets, Strategic Planning, Negotiation, Sourcing, Data Analysis, Microsoft Excel, Cross Functional Team Leadership, Sap.

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