I integrate creative skills and logistical talent to guide all aspects of publishing from creative concept development and project management to international sales operations, marketing, sourcing, manufacturing, and global logistics. I influence, connect, and create with empathy, humanity, and understanding, resulting in products that meet the needs of diverse populations. Stories transport us to different worlds, expand our horizons, and open new doors. My career began as a writer and editor, where I discovered the value in making books come alive, while leveraging their content to empower people with knowledge. This consistently resulted in customer attraction, acquisition, and retention, impacting the bottom line.► ORCHESTRATE SEAMLESS PRODUCT OPERATIONS WORLDWIDEEarlier in my career at Publications International, I collaborated across business functions to design and manage operating procedures for affiliate offices in Germany, France, Great Britain, Australia, Iberia, and Mexico that optimized effectiveness. At ReaderLink, I quickly pivoted my agile team to adapt operations to the COVID retail environment and evolving DEI trends.► MAXIMIZE P&L PERFORMANCEI tie product management to the bottom line by creating new products or reengineering existing ones to include cost-effective, high-margin components. As Senior Director at ReaderLink, I focused sales, creative, marketing, and manufacturing teams on strategic promotional and seasonal planning, resulting in an 8% decrease in returns. ► LEAD FROM A POSITION OF AGILITY & HUMILITY“…the responsibility of a leader is to increase the ownership, autonomy, and responsibility of followers.” (Dan Cable) At ReaderLink, I positioned my team to earn a reputation as communicative, collaborative, and helpful by mentoring staff, recognizing their unique value, and awarding performance with promotions and decision-making authority. As a woman executive, I set an example for integrity and morality, while mentoring recent college graduates as well as experienced professionals. I am known for adding value with these strengths:End-to-End Product ManagementCross-functional LeadershipMentoring & CoachingI practice yoga and cycle 25+ miles on a weekly basis, giving me time to balance my perspective. danaeblaesing@gmail.com“…servant leaders have the humility, courage, and insight to admit that they can benefit from the expertise of others who have less power than them…[encourage] followers to become the very best they can.” Dan Cable
Listed skills include Writing, Global Logistics, Budgeting And Forecasting, Content Management, and 17 others.
