Dana Card Email & Phone Number

Dynamic, results-driven brand strategist and marketing communications professional with a track record of managing highly successful teams and initiatives across multiple industries. Adept in leading multi-platform campaigns from concept to delivery. Recognized as a collaborative partner who brings to the table the rare blend of right and left brain thinking, experience, creative instinct and leadership. Energized by new ideas that deliver on brand goals, drive profitability and compel consumers and constituents to connect-engage-act.AREAS OF EXPERTISE:- Marketing strategy – development, goal setting and reporting, consumer insights, value propositions- Brand – positioning, identity and experience; message and creative strategy and story- Campaign management – leadership of fully integrated strategies and tactics - Internal and external communications – planning and implementation; stakeholder engagementSPECIALTIES:- Consumer marketing- Multi-channel, omni-channel marketing communications- Creative strategy- Launches of products, programs and businesses- Digital ecosystem: paid, owned and earned channels - Social media: strategy, platforms, voice, content- Retail environments, in-store marketing- Strategic partnerships- Event marketing- Agency/vendor hiring and management- Team leadership- Cross-functional collaboration, relationship buildingINDUSTRIES:- Retail- Fashion- Consumer electronics, technology- Home décor, home furnishings- Gifts, stationery, specialty products- Healthcare, insurance- Financial services

Listed skills include Advertising, Marketing Strategy, Brand Development, Marketing Communications, and 46 others.

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  St. Cloud State University

  Mass Communications: Advertising & Public Relations