Dana Codding Email & Phone Number

Calgary, Ab, Ca

Calgary, Alberta, Canada

In partnership with Parkland businesses and regions, ensures the successful transformation of our ERP and associated products and processes under the NextGen banner. Responsible for internal and external alignment, communication, change management, and program and project delivery.

Calgary

Creating a competitive differentiator in Parkland's global fuel supply function through improving planning, optimization, execution, and coordination.

Calgary, Canada Area

Parkland’s Commercial division delivers bulk fuels and propane to over 500,000 customers ranging from residences to large industrial sites. I stepped in to restructure operations in Western Canada following the departure of the previous leadership team. ● Drove profitability of $66M in 2018 with the Western Canadian operations team of 350 employees, over 300 fuel trucks, $10M in capital and $95M in operating budgets.● Restructured operations team responsibilities to drive field level success. Drove decision-making down and supported field employees in customer delight and safe operations. ● Promoted safe operations at every level, cutting critical safety indicators by more than half in 14 months. Developed field level hazard assessment as a critical activity and “near miss” reporting as a key leading indicator to support safety activities.

Calgary

As a serial acquirer, Parkland focuses strongly on integration. I built the formal integration function, systems, and team.● Led all integration activities from strategy to execution in partnership with senior leadership and the Board, with a focus on speed, scalability, and repeatability, and exceeded synergy savings projections by over 10%.● Successfully integrated Parkland’s two largest acquisitions – CST Canada ($1B) and Pioneer Energy ($350M) – including managing complex Competition Bureau requirements.● Integrated 16 additional acquisitions adding 1,200 gas stations, 86,000 customers, 2,000 employees, and over $200M in annualized EBITDA.

Calgary, Canada Area

Executed Energy division acquisition pipeline from gap analysis to acquisition integration, resulting in the successful closure of 4 acquisitions in 2 years adding over $150M in revenue.Managed, hired, and mentored a multi-functional team of 14 which drove marketing strategy, internal communications, organizational development, product pricing strategy, competitive intelligence, product release strategy, and partner relationships to drive global growth and customer satisfaction. Aligned closely with the business, including executives, portfolio leads, product management, and regional operations to provide actionable product, partner, and competitive research to drive streamlined product releases with targeted external marketing and synchronized internal communications and training.This team's broad scope allowed us to provide leadership and consistency across the many product lines and global regions represented by IHS's Energy division, which resulted in a truly efficient go-to-market strategy.

Calgary, Canada Area

Led the Energy Product Marketing team responsible for overall marketing strategy including product messaging, go-to-market strategies, and new areas of expansion.In alignment with business stakeholders, including portfolio leads, product management, and regional operations, the team ensured high quality messaging both internally and externally to drive business. Designed, implemented, socialized and delivered new processes to align the business, sales, and global marketing teams during organizational change, creating better collaboration and efficiency and driving improved messaging.Executed a major initiative to update the IHS corporate website based on direct feedback from customers, including frequent feedback sessions and internal stakeholder consultation roundtables.Orchestrated a new customer-facing information quality site with expanded global coverage to provide customers with an interactive platform to explore the breadth and depth of IHS information, spanning multiple industries and geographies.

Calgary, Canada Area

Led the Product Management team for Petra (development geology software), focused on geological functionality and workflows.As part of a distributed development and product management team, added significant new customer- and business-requested functionality to the Petra application. Our strong customer focus enabled us to grow global Petra revenue by over 15% yearly and, by collaborating with our marketing and sales colleagues, by a factor of 4 in Canada over three years.

Calgary, Canada Area

Led the geological team for the innovative Corbett Wet CBM Project, first of its kind in Canada, including management of a $500M budget, oversight of 8 drilling rigs, and all well planning and analysis activities. Improved well accuracy to 96% in-zone over one drilling season by implementing new technology and modeling.

Calgary, Canada Area

Organized all support, training, and consulting as Petrel Team Lead, including supporting sales teams with focused technical demonstrations and business development strategy sessions. Hired, trained, and mentored new colleagues. Created innovative Lunch and Learn sessions which were adopted globally.

Wainwright, Ab

Managed wireline operating cell of two trucks, two operators, and tools to provide high quality open hole logs in north-east Alberta, including SAGD, in-situ, and conventional oil and gas wells. Organized and supervised training and development of crew.