Dana Herra 🍊 Email and Phone Number
Dana Herra 🍊 work email
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Dana Herra 🍊 personal email
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Dana Herra 🍊 phone numbers
I work with people who are brilliant at what they do - but no one seems to know it.They're hustling to get noticed so they can build up authority. Meanwhile, their feed seems to be dominated by people who are less qualified, less experienced, less insightful."Thought leaders" should be the people with the best insights. Often they're the people with the best content.With my help, you can have both.Strategic ghostwriting starts with strategy. Strategy considers your Big Goal and the path to get there.After all, you're not building authority just to stoke your ego. You want to build a brand, shorten sales cycles, or open new doors.We find the point of uniqueness that grabs the attention of the people you care about.We figure out where those people are looking for insights. So you can share your content in places it gets noticed.Then I craft compelling, engaging content in your voice, under your byline.Thought leadership is about your ideas, not your writing ability. You be great at what you do. I'll be great at what I do. Together, we'll amplify your message.If you're looking for a writer to knock out blog posts according to a brief, I'm probably not what you're looking for (though I can recommend some people).If you're looking for a thought partner who will help you establish your reputation, I'm your huckleberry.🍊 Want to see more? Subscribe to my newsletter at danaherra.substack.com.🍊 Already creating your own content? Make it go farther with my free AI repurposing prompts; link in my intro section.🍊 Want to schedule a chat? My DMs are open.WHAT OTHER PEOPLE SAY:"Dana is great! She's an incredible communicator, writer, and she's great at synthesizing content from interviews. Even when I've given her assignments that require her to do the heavy lifting on research, her delivery has been amazing. I've worked with dozens of freelancers and agencies and she stands out head and shoulders above the rest." Kelly Arndt, ArborXR"Give Dana a ring if you’re looking to develop clear messaging and thoughtful content. She‘s a great researcher who knows how to take my ramblings and put structure around them. And she’s an awesome person to work with.” Lauren Balik, Upright Analytics"Dana took a big-picture view of what content would be most interesting and useful to our clientele. Her work was well-researched, eloquent, and spiffy, and she positioned our product without sounding ‘salesy.'” Angie Andriot, Vetiver Aromatics
Herra Communications
View- Website:
- danaherra.com
- Employees:
- 2
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Story-Driven Brand StrategistHerra CommunicationsChicago, Il, Us
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Content MarketerHerra Communications May 2018 - PresentI'm helping businesses and businesspeople stand out in a sea of bland, humdrum content with ideas that pop, in packaging that's hard to ignore.I've got hands-on experience in content strategy, conversion copywriting, and both long-form and short-form ghostwriting. From articles to emails to video scripts, I've got you covered.I'm a certified brand voice expert with a science-backed process for identifying and mimicking your unique voice.My content and copy are optimized for SEO and conversions. Pretty words are well and good for poets, but we're focused on driving toward your goals.I'm industry agnostic. Sectors I've worked in include (but are not limited to) SaaS, med tech, data analytics, industrial manufacturing, law, financial services, procurement, coaching and consulting, architecture, professional services, recruiting, garden, higher education, and municipal government.
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CopywriterHerra Communications Jan 2015 - PresentIf all branding was removed and only words were left, could your customers tell the difference between your website and your competitor's?With an understanding of buyer psychology and the best practices of conversion copywriting - plus a better-than-average understanding of branding - I write websites that showcase your business and turn browsers into buyers.
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MarketerArgelith Ceramic Tiles, Inc. May 2018 - Nov 2020When I was first called for an interview at this company, I wondered if it was legitimate because I couldn't find it in a web search.By the time I left, organic web traffic had grown by more than 300% and the brand was ranking for multiple search terms....Website Content ManagementContent MarketingEmail MarketingSocial Media ManagementPrint and Digital AdvertisementsPublic Relations and Media PlacementsTrade Show ManagementPrint Marketing Collateral Design and ContentProduct PhotographyMarketing Strategy
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Director Of Marketing And Communications, College Of Engineering And Engineering TechnologyNorthern Illinois University Feb 2017 - May 2018Dekalb, Il, UsWith thoughtful strategy and a storyteller's voice, I worked with college administration and university marketing to recruit new students, build a reputation of excellence in the public eye, inspire donors and corporate partners, and engage alumni and existing students. -
Assistant Director Of Marketing And Communications, Niu Alumni AssociationNorthern Illinois University Jan 2015 - Feb 2017Dekalb, Il, UsNIU has an enormous alumni base - more than 200,000 - so audience targeting and segmenting was key to delivering messages with impact. I partnered with the communications director of the NIU Foundation to develop the first-ever communications standards guide for the NIU Division of Advancement. Always eager to learn something new, I learned basic HMTL coding to create better web pages and emails and eventually became the go-to person on campus in using the Alumni Association's CMS.
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Editor, The Midweek And Valley LifeShaw Media Jan 2011 - Dec 2014Crystal Lake, Il - Illinois, UsTwo weekly community newspapers, each with a loyal following - and one editor. I supervised a staff of three plus freelancers and did everything from soup to nuts - from planning an editorial calendar to writing stories to laying out pages and sending them to press.In my first year as editor of The MidWeek, I oversaw the paper's physical move from one office location to another, began social media accounts and participated in a full redesign of its website. I sharpened the paper's news focus and worked to improve the quality of storytelling and efficient use of resources. At the end of my third year in this position, I also took on the role of editing the Valley Life, which I had helped to completely rebrand and redevelop in the months prior. -
Reporter, The Daily ChronicleShaw Media Feb 2005 - Jan 2011Crystal Lake, Il - Illinois, UsSourcing, reporting and writing anywhere from 10 to 20 stories a week, I learned to write clean, accurate copy to specified lengths on tight deadlines in this thrilling occupation. I covered a variety of beats, garnering 20 state-level journalism awards over five years. The best projects were finding new ways to tell annual stories and hearing from readers when a story made an impact.
Dana Herra 🍊 Skills
Dana Herra 🍊 Education Details
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Northern Illinois UniversityCorporate Communication/Pr -
Hubspot AcademyInbound Marketing
Frequently Asked Questions about Dana Herra 🍊
What company does Dana Herra 🍊 work for?
Dana Herra 🍊 works for Herra Communications
What is Dana Herra 🍊's role at the current company?
Dana Herra 🍊's current role is Story-Driven Brand Strategist.
What is Dana Herra 🍊's email address?
Dana Herra 🍊's email address is da****@****hoo.com
What is Dana Herra 🍊's direct phone number?
Dana Herra 🍊's direct phone number is (815) 753*****
What schools did Dana Herra 🍊 attend?
Dana Herra 🍊 attended Northern Illinois University, Hubspot Academy.
What are some of Dana Herra 🍊's interests?
Dana Herra 🍊 has interest in Public Affairs, Social Services, Children, Writing, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Features Writing, Mass Media.
What skills is Dana Herra 🍊 known for?
Dana Herra 🍊 has skills like Social Media, Journalism, Press Releases, Editing, Feature Articles, Newspapers, Publications, Copy Editing, Marketing Communications, Marketing, Editorial, Writing.
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