Dan Ainspan Email & Phone Number

Nashville, Tn, Us

Greater Nashville Area, Tn

• Executed best-in-class organic and paid social strategies across social channels for international keyboard and mallets company• Increased social media engagement significantly by growing Instagram followers 6,000 to 9,400 (56%), Facebook likes 5%, Twitter followers 10%• Developed and implemented first-ever social media giveaway campaign resulting in 300 website clicks, 22,000 impressions, 500 new followers, 42% post engagement• In collaboration with President and Director of Brand, communicated directly with high-profile Artists to promote events and update Artist webpages

Indianapolis, Indiana

Inaugural Social Media Manager for national academic achievement brand — serving students through cap and gown, diplomas, class rings and yearbooks.• Developed and executed social media strategy for national academic achievement brand; growing Instagram and Twitter followers 34%, increasing Facebook engagement 19%, post reach 90%• Authored Social Media Marketing Playbook and presented two webinars to 50 national sales partners containing tactics and best practices for local engagement• Developed first-ever social media influencer pilot program partnering with high school students and sales partners across the United States

High Octane Drumline

Indianapolis, Indiana Area

The Percussive Arts Society (PAS) is the world's largest percussion organization, with over 5,000 members in over 80 Chapters across the United States and around the globe.While wearing many hats, I oversaw digital strategy and implementation, along with community management, paid social, website curation, email marketing campaign launches and analytics reporting for the organization's three brands (PAS, PASIC, Rhythm! Discovery Center) — which have a collective following of over 170,000 social media users._______________________________________________BY THE NUMBERS@PercusiveArts - Grew Instagram audience by 2,000% to 21,000@PercussiveArts - Grew Facebook audience by 69% to 47,000@PercArts - Grew YouTube subscribers by 900% to 10,000Curated 11 playlists, edited 100+ videos, 1 million total viewsHIGHLIGHTS* Led #PASICl6 and #PASIC17 engagement campaigns — we reached over 1 million people and saw over 30,000 content impressions during PASIC 2016 and 2017. I was responsible for hiring and managing a team of external photographers, as well as partnering with social media aggregator TwineSocial for real-time engagement display. Snapchat was used for the first time in 2016 with over 41,100 views of custom branded filters. * Directed major website redesigns across all three business units.* Created 1st ever digital style guide to address large-scale misrepresentation and equip corporate sponsors and media outlets with brand assets.

Indianapolis, Indiana Area

As the Fall 2015 Intern for the Percussive Arts Society (PAS), I had the opportunity to gain incredible real-world experience in a multitude of areas, including concert production, artist relations, publishing, marketing, museum operations, merchandising and archiving.

• Assisted with administrative duties and content strategy for independent digital drum magazine• Curated creative and engaging content on all social media platforms

Suny Oneonta Classical Percussion Ensemble

Suny Oneonta Drag 'N Rolls Drumline

• Contributor to The State Times (official college newspaper) • Contributor to 12 Bar News (online publication of The Music Industry Club)

Albany, New York Area

• Oversaw production materials and produced content for international media marketing company• Filmed and produced 13 keynote videos for the Podiatric Biomechanics Symposium, hosted by the Royal Society of Medicine

Albany, New York Area

Delmar, New York

Slingerlands, New York