Dana Mason Email & Phone Number

United States

South Orange, Nj, Us

https://leadingforchildren.org/our-story/

Ignition Hub is my new venture! I am available as an executive coach, team facilitator or program consultant. I will do whatever I can to help you solve your challenges and make you successful!www.ignitionhub.com

I led the technical program management team and served as Chief of Staff for the Intuit Platform SVP. I also led business operations, technical training and the agile program. My 50-person team helped the total team of several hundred people operate effectively and efficiently.

I am responsible for Intuit's data lake. This is the lake where we will load all of our data to be used for analyst exploration or Business Unit data marts. Our goal is to enable a self-service platform so that the BU's can take full advantage of the lake for their analytic needs.

I was responsible for transforming enterprise analytics for the company. I have a functional focus to deliver for Sales, Finance, Customer Care, HR and Global. I have rebuilt the team to focus on delivering for our customers using agile methodologies and building quality in throughout our releases. We are rebuilding our corporate data warehouse and taking advantage of our new hadoop platform to share data broadly across the enterprise. We are building global sales, a new financial analytics platform and taking advantage of data discovery tools such as QlikView to improve the business performance of the organization.

My team supported the Channel Sales organization across the indirect, mobile and direct channels. My team is comprised of 6 major areas: Operations (forecasting, capacity planning and scheduling), Program Management Office (programs and projects), Analytics (working with IT to get our data and help our users make sense of it), Learning and Development (ensuring that our direct sales and support agents and our partners agents are ready to delight our customers, Customer Delight (turn customer information into delightful actions) and Sales Management Excellence (build capabilities and mobility in the organization). All 6 functions work together to enable our salesforce, and our customer support agents, to do their job as efficiently and effectively as possible.

Built the Sales Business Process center of excellence / product management team. I led the team that built the sales and marketing IT strategy across various Intuit business units. My team was responsible for requirements - although we led with simple, out-of-the-box processes.

Responsible for the Channel Sales Operations function which includes systems and reporting, forecasting, customer inventory management, launch management and partnering with Supply Chain to ensure timely retailer deliveries for a $500million business. Focused the inventory planning team to manage customer inventory based on customer metrics such as Inventory Turns. Worked with a cross-functional team to re-define the forecasting process with finance, marketing, account teams and the business unit leaders. Currently implementing a forecasting and marketing promotion analysis system based on the new process. Implemented a new system to enhance the ability of the department to report on sales results. Worked with all the teams across the department to build the vision for future sales systems needs. Delivering new processes with the supply chain team to improve execution to meet customer logistics metrics.

Created a new data warehousing team to implement the company’s first integrated data warehouse. The team was responsible for defining the new data warehouse platform for the company from a technical and data perspective. Managed a team of 12 business staff and assumed program management responsibility for a 75-person development team. Program management included defining the new system development lifecycle for data warehousing moving the team from a waterfall to an iterative development methodology. Program managed multiple projects and a capital budget of $11 million over a 14-month time period. Projects included the Intuit Data Warehouse, Orders Data Mart, Finance Data Mart, Hyperion Planning and Reporting, Customer Data Warehouse and Contact Center Data Warehouse. Delivered projects on-time in conjunction with major Oracle ERP release and on-budget. Business sponsor for the new customer data system to centralize all corporate customer data in one location.

Responsible for developing the Sales & Marketing group within Corporate Business Operations. The group’s role is to define requirements for sales and marketing systems based on business process automation. Created executive-level steering committees to set priorities and approve process changes. Created working teams to create detailed requirements and implement business process changes. The sales team worked with the different business units and functional groups to define the to-be processes for sales and program managed the resulting Siebel development and rollout with the IT group. The marketing team managed the requirements for the customer data warehouse development and prioritized projects across new development including support and enhance releases.

I ran this gym while working full-time at Intuit. I wanted to see how to run a small business while I had the safety net of working full time. It was quite an experience and I am glad I did it. I am also glad I am back to having just one job! Snap Fitness is a fitness franchise. We are a neighborhood gym that is open 24x7. We have traditional strength and cardio equipment by Cybex. We have the best personal trainers in the area! And, we recently opened up our group exercise room where we have some great classes: TRX, yoga, zumba, bollywood, brazilian dance, boot camp, kettlebell and youth classes as well. We might be small but we have everything our members need to get healthy and be well! :-)

Responsible for business development and account management across multiple regions. Managed the business development team. Liaison to corporate marketing to assist in the development and integration of corporate sales and marketing processes. On track to meet sales quota goal while managing Business Development staff and maintaining sales responsibility for Boston and Denver regions as well as local accounts. Redesigned sales processes for better reporting and communication to management.

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Responsible for development of new regional office. Responsible for all aspects including P&L, sales and marketing, hiring, career development, and project delivery. Managed local consultants while providing project oversight on all projects. Resourced other project needs from headquarters staff and independent contractors. Developed marketing plans and campaigns in conjunction with corporate marketing to ensure consistency of corporate message, branding and positioning. Sold $700K of services revenue during first full year. Achieved profitability after seven months.

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Developed practice line as start-up within company. Responsible for practice development including service offerings and methodology. Managed multiple projects. Responsible for marketing activities including white paper collateral development and speaking engagements at industry conferences. Staff development role includes: recruiting, career progression, and evaluations. Responsible for project management and control including project quality (methodology development, project oversight), client satisfaction (account management, issue resolution) and financial performance (project profitability, accounts receivable).

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Provided business consulting to major network company; including business process mapping and improvements. Led the software evaluation process for a computer-integrated facilities management (CIFM) business solution. Efforts included: providing input to management on vendor negotiations, process planning, development and documentation of business and technical requirements, composed the RFP document and led the proposal response analysis team. Provided business consulting to a start-up software development company. Led the software evaluation and business process planning to develop an Information Systems infrastructure including development and selection of operational, financial and customer management software.

San Jose, Ca, Us

I worked at Cisco as a consultant for BASE Consulting Group. I was a Business Analyst working on projects for the Workplace Solutions group.

Oakland, California, Us

Provided guidance on strategic initiatives regarding information technology: corporate technology training, Intranet infrastructure, and technical competency job requirement for resources. Responsible for project delivery including: requirements, defining business rules, project plans, resource staffing and supervision, implementation plans and training. Responsible for the following departments: Quality, Sales and Marketing, Executive Offices, Performance Development and Information Management. Provided direction to the new Information Technology department on internal procedures: defining a charge-back system for customers, developing an internal business plan to define departmental objectives, goals, strategies and measures. Projects included: analysis for National Accounts marketing system, Intranet system to share enterprise-wide marketing information, process identification and improvements for Chicago marketing office, and program-wide HEDIS 3.0 application development.

Oakland, Ca, Us

10/95 - 2/96 Project Manager, I.S. - Business and Project Services3/94 - 9/95 Senior Team Leader, I.S. - Sales and Marketing Systems2/92 - 2/94 Sales Technology Support Manager, Corporate Sales 7/91 - 1/92 Senior Programmer Analyst, I.S. - Sales and Marketing 8/89 - 6/91 Programmer Analyst, I.S. - Sales and Marketing 3/88 - 7/89 Programmer 2, I.S. - Sales and Marketing 7/87 - 2/88 Programmer 1, I.S. - Sales and Marketing

Mba, Masters, Business Administration

Bs, Management Information Systems & Marketing