Dana Mcglone Email & Phone Number

• Manages the brand voice for more than 13 brands including Hersheypark, MeltSpa by Hershey, The Official Resorts Of Hersheypark, The Hershey Bears Hockey Team, and more • Supports the development of new brands and business initiatives through naming, marketing positioning, and multi-channel collateral • Creates more than 10 original audio and video scripts per month for mass, online, and social media• Manages freelance partnerships by editing work, communicating with writers, and facilitating smooth workflow

Hershey, Pa

• Crafted creative copy for more than 13 brands including Hersheypark, MeltSpa by Hershey, Hershey Resorts and more • Wrote copy for websites, landing pages, and email marketing campaigns • Created original content for branded social media channels

Hershey, Pa

• Monitored and tracked traditional media mentions for all Hershey Entertainment & Resorts properties using the Barcelona Scale • Generated and monitored social media channels, focusing on The Hotel Hershey, Hershey Lodge and Hersheypark Camping Resort • Created and published content to HE&R's story hub/blog

Camden, Nj

• Wrote news releases and sent them to local media outlets • Managed social media platforms• Researched and created conservation pamphlet mailer for Camden County households • Worked to secure sponsorships for Valentine’s Day event• Developed internal information board for employees

Chestnut Street Philadelphia

• Managed social media platforms and updated webpage and Flickr weekly• Created social media campaign for National Volunteer Appreciation Week • Developed online contest to stimulate social media activity

Ronald Mcdonald House-Hershey, Pa

• Secured in-kind donations for charity silent auction• Interviewed volunteers and guests and wrote articles for the Fall 2014 newsletter

Old City, Philadelphia

• Distributed news releases and updated local media calendars • Created and sent out information kits for Kidney Walk fundraisers• Collected contributions for the 2014 Kidney Gala Silent auction

Bachelor'S Degree, Public Relations

Bachelor Of Arts (B.A.), Strategic Communications And Public Relations

Activities and Societies: Phi Sigma Pi, Public Relations Student Society of America