Dana Russell Email & Phone Number

Columbus, Ohio, United States

Columbus, Ohio, United States

Columbus, Ohio

• Responsible for the marketing and business development function at Roto. A meticulous manager, with exacting organizational skills and strong communication abilities. Persuasive and intuitive marketer, able to engage.
• Develops, coordinates, and implements plans designed to increase existing business and capture new opportunities.
• Manages pursuit lifecycle, content development, and responses including leading RFI and RFP submissions (working with Principal, Senior Team Leaders, and other Collaborative Partners – internal and external).
• Examines risks and potentials for business opportunities and follow-up required.
• Leverages Hubspot as the company’s lead tracking, BD pipeline development, and CRM tool.
• Enhances Roto’s reputation by accepting ownership for accomplishing new and different approaches to submittals and qualifications.

Columbus, Ohio Area

• Researched, developed, and executed marketing, public relations, and motorsports events.
• Managed event staff and planned the coordination of all event logistics.
• Assisted development team with the research and creation for new business proposals.
• Negotiated vendor contracts and selected the most appropriate caterers, event facilities, hotels, and audio visual companies based on deadlines and budget.
• Organized the execution of event invitations; managed in-house and on-site event registration.
• Served as liaison between event producers and media vendors. Researched, sourced, and procured outside production companies, voice-over talent, and web/graphic designers.

• Donated professional service for annual fundraising gala events.
• Assisted in coordinating the audio visual needs and event flow.
• Produced live auction video for gala event.

• Donated time to assist in production of film.
• Supplied professional resources for marketing of independent film.
• Contacted local businesses, newspapers, and magazines to promote film.

Bac, Marketing

Activities and Societies: Interpersonal Communication Organization, American Marketing Association

Education record