Dana Santini Email & Phone Number

Sacramento, Ca, Us

Sacramento, California, United States

Sacramento, California Area

Leading a strategic team in California to drive sales from large local and regional accounts. Our team at McClatchy uses a strategic, agency approach that utilizes data combined with a consultative approach to deliver effective campaigns across all media channels and maximizing our client's ROI.

Sacramento, California Area

Leading a team of Strategic, Multimedia Advertising Executives in Key Accounts to drive sales and market share for BeeMedia. We are the premier media company in the Sacramento area. My team works closely with their clients to deliver effective messaging by utilizing all of our print and digital media channels. We create a customized campaign based on business goals and objectives. We believe in building a partnership through thorough analysis, constant communication, consistent optimization, and detailed reporting therefore maximizing results and ROI for our clients.Our comprehensive digital suite of products coupled with the reach and effectiveness of our newspaper, allow us to be able to target your ideal customer anywhere in the Sacramento region and beyond. We provide a foundation of trust and stability that is backed by over 160 years of experience as a trusted media company.

Roseville Ca

Strategic Digital Marketing Specialist for Propel Marketing, which is a full-service digital marketing agency that provides products and services to small, mid-sized and c-level businesses. I also work closely with many agency partners, and Propel offers a generous agency commission rate. My core focus is helping my clients better manage their digital presence and online marketing strategy so they can focus on their daily business. Including social media, Responsive website design, SEO, SEM, reputation management, targeted email, re-targeting, targeted display and a variety of other solutions, our products and services will assure that my client's marketing dollars are working for them. I offer a full analysis to determine the best strategy and develop a custom solution that will attain the maximum ROI. Propel includes transparent reporting/measurement and a deep analysis of results, while consistently being monitored and optimized by an experienced team of digital professionals. You will also find my customer service second to none!

Sacramento, California Area

Sales of digital products including SEO, SEM, Social, Maps and Reputation, Email, Web Dev and more. Develop lasting account relationships with SMB type prospects in local market territory. Develop needs-based solution proposals and resolved any post-proposal challenges. Create, implement & execute on a Sales Territory/Account Plan to drive direct sales efforts & revenue results.

* #2 Nationally Ranked "New Outside Sales Rep" 2012* Asked to create a video detailing my success and sales practices and was shown in training classes* Chosen to represent West Coast on elite "Sales Council" only 3 months after hire* Voted West Coast "Most Patchy Employee"Sacramento Region Ad Manager for Patch.com, an AOL company. Patch is a cutting edge, relevant platform of hyper-local news websites that includes local news stories, business directories, calendars and events, blogging and social media features. Patch creates an innovative connection between business and community and offers local advertising opportunities to a hyper-local, geo-targeted audience.- Prospect and sell hyper-local online banner ads, e-newsletters, and video to 7 Sacramento sites.- Help clients to develop a strategic marketing plan through online banner ads, social media, video, SEO, SMO etc.- Manage banner/video ad campaigns for 30+ accounts including sales, ad design, communication and retention- Coordinate and attend local sales seminars and event sponsorships- Trained on Salesforce- used to organize, structure and manage leads and clients

Train and assist print reps on how to sell online/digital products on sales calls. Responsible for creating, implementing and selling combination print/digital campaigns and strategies with the print team. Assisted print team in designing ad campaigns and helped increase customers SEO through online products. Specialize in online banner sales and design for 9 local newspaper websites. Sell coupons, banner ads, online sponsor positions and “business directory listings” on 9 websites. Educate businesses on the value of combination 'audience reach' of internet and print advertising. Help design ad campaigns, website design and increase SEO through products. Lead generation through email, phone calls, and cold calling. Attend community events and Chamber functions to network and build relationships. Trained in Pulse Research/Ad Seller; creates, analyzes and presents to new business prospects. Maintain and document daily activity and business contacts on CRM/High-rise. Helped coordinate seminars for “Growing your Business using Social Media and Online Advertising.” Research, create and present online/print campaign proposals in front of marketing committees and business owners.

Managed on site, after school program for Prekindergarten – 8th Grade children. Managed, trained and supported 4 staff members. Developed programming, parent handbooks and marketing materials for the program. Implemented and trained staff on safety, program, and computerized child attendance system “ProCare.”

Assisted CEO in developing marking plan for recruitment of attorneys, included working with HR managers and coordinators to post job openings and coordinate interviews.Responsible for the re-design of website and content management with MIS consultant. Set up effective correspondence system for CEO to manage clients and attorneys. Responsible for billing, inventory, accounts receivable, accounts payable, organization and communication systems.

MARKETING DIRECTOR RESPONSIBILITIES:Responsible for the marketing and advertising for the whole company which included contract negotiation, ad design, development and distribution of marketing materials. Also coordinated marketing events and sponsorship's which supported the school.SCHOOL DIRECTOR RESPONSIBILITIES:Instrumental in the concept, planning and building of a new school from the ground up. Helped to establish and maintain a “Joint-Use Agreement” with the City of Folsom and Brighton Schools. Created and maintained a great relationship between the City of Folsom and Brighton Schools.Instrumental in the development of all programs, literature and curricula within the school.Hired, trained and supported 30 staff members and 2 administrative staff. Responsible for operational oversight of school, programs, budget, sales, customer service, and accounting.

Bachelor Of Arts Degree, Theatre/Theatre Arts Management

Education record

Education record