Dana Holmes Email and Phone Number
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Ex-Forbes, WarnerMedia & IAC. Senior lifestyle brand commerce content strategist with 10+ years developing brand strategies, crafting commerce solutions, and managing content products across large and small companies. Clients include: Walmart, Amazon, Meta, Lululemon, BestBuy, Nordstrom, Wayfair, Suntory, and ANA airlines. I'm passionate about creative problem-solving using data insights, client management, stakeholder management, digital and social marketing, content direction, and product management leadership. Extensive background in media and internet industries, specifically with CPG lifestyle brands and the marketing agencies that serve them via remote and hybrid teams.
Ascendant
View- Website:
- ascendant.uk
- Employees:
- 3
-
Managing Partner, North AmericaAscendantNew York, United States -
Principal Brand & Commerce Content Consultant (Contract)Dana Holmes Media Jan 2014 - PresentMiddle Village, Ny, UsOwn and operate a boutique client services firm offering creative and analytic brand strategy, marketing and e-commerce problem solving for B2C lifestyle brands and agencies. Build relationships with c-suite leadership, startup founders, and cross-functional corporate teams. Concurrent contract roles in communicating and managing complex projects from hypothesis to execution and measurement. Hand-pick freelance teams of up to nine based on individual project needs.Clients Include:TheKnotWorldwide, Brilliant PR & Marketing, Gifts.com, Full Picture PR, AOL, General Motors, Kelley Blue Book, Educational Insights, Moen, Motorola, Merci Chocolate, Hi-Chew -
Branded Content Manager - Forbes VettedForbes 2022 - 2024Jersey City, Nj, UsGround floor hire that built a robust suite of branded content offerings and organized the group's workflows from the ground-up. Culminated in 300+ campaigns for 40+ clients in 2023 that contributed 15% of the total revenue of the Forbes Vetted commerce division. Clients Included: Meta, Walmart, Kohler, Blue Apron, Nordstrom, BestBuy, The Home Depot, CVS, NordicTrack, Wayfair, Lululemon, Nectar, Vuori and more. -
Head Of Branded Content & Commerce - The ShopiclePerion Network 2021 - 2022New York, New York, UsRecruited to conceive, envision, and bring to life an innovative intrapreneurial venture focused on affiliate commerce and client-sponsored shopping content. Funding was cut prior to launch. -
Branded Content & Commerce ManagerWarnermedia 2019 - 2021New York, Ny, UsCross-functionally liaised with CNN Underscored and CNN Digital to shape business and content strategy for Great Big Story’s branded and sponsored and affiliate-commerce content division. Then, collaborated with editorial, AdOps, and SEO teams to roll out promotional commerce programming for CNN Underscored across CNN.com and external amplification channels–resulting in 300% increase in Outbrain clicks and 100%+ increase in CTR. Ensured high-traffic and revenue performance through innovative SEO, product testing and influencer content packages.Clients Included: ANA Airlines, Suntory, ASICS, Germany, Ghana -
Director Of Brand Content & Public Relations (Gifts.Com)Iac 2006 - 2013New York, Ny, UsPartnered with CEO to shape brand authority, spearhead new programs, including developing a new product (the “Giftees” panel-based awards program), and drove 90%+ traditional media, revenue & social media growth YoY for three consecutive years. Grew brand presence and reputation resulting in a case study on traditional media being featured in a Wharton School of Business MBA course. Featured as commerce expert more than 500 times: https://youtu.be/s-6rqD-l1Mg).Earlier Roles at IAC:• Trend Editor and Media Manager (Gifts.com); Public Relations and Editorial Assistant (Gifts.com)
Dana Holmes Skills
Dana Holmes Education Details
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Ie Business SchoolInternational Business -
University Of South FloridaEnglish Language And Literature
Frequently Asked Questions about Dana Holmes
What company does Dana Holmes work for?
Dana Holmes works for Ascendant
What is Dana Holmes's role at the current company?
Dana Holmes's current role is Managing Partner, North America.
What is Dana Holmes's email address?
Dana Holmes's email address is da****@****dia.com
What is Dana Holmes's direct phone number?
Dana Holmes's direct phone number is +134782*****
What schools did Dana Holmes attend?
Dana Holmes attended Ie Business School, University Of South Florida.
What are some of Dana Holmes's interests?
Dana Holmes has interest in Writing, Social Media, Baking, Trend Spotting, Weddings, Food, Hosting Parties, Event Planning, Products, Data Analysis.
What skills is Dana Holmes known for?
Dana Holmes has skills like Blogging, Social Media Marketing, Public Relations, New Media, Brand Development, Copywriting, Content Strategy, Editing, Online Marketing, Press Releases, Digital Media, Event Planning.
Who are Dana Holmes's colleagues?
Dana Holmes's colleagues are Alex Battista.
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