Dana Suarez Email & Phone Number

Reston, Virginia, United States

Denver, Colorado, US

• Create integrated marketing campaigns based on market segments to gain new customers and build repeat business
• Supervise the execution, monitoring and measurement of marketing campaigns and their success
• Ensure campaign implementation follows organizational guidelines
• Recruit and train talent for the successful implementation of marketing campaigns
• Compile reports of campaign performance and results
• Improve new campaigns using data and feedback from existing and previous projects

Mclean, VA, US

• Devise and execute comprehensive marketing strategies, integrating live and virtual events, content syndication, and digital outreach to elevate brand presence. Generate key sales support materials, including.
• Achieved a 22% increase in landing page conversion rates by collaborating with global teams on content updates, significantly enhancing user engagement.
• Spearheaded re-branding campaigns, driving a 20% uplift in brand awareness through innovative content creation and strategic dissemination.
• Surpassed quarterly nurture campaign targets by 15%, representing exceptional performance in customer engagement / retention.
• Conducted extensive market research, identifying trends and customer needs, leading to strategic improvements in product positioning and marketing ROI.
• Implemented standard weekly reporting, offering stakeholders timely insights into marketing performance / campaign effectiveness.

Boston, Massachusetts, US

• Played key role in enabling sales team effectiveness by creating impactful programs tailored to the dynamic digital cyber environment. Amplified brand awareness and customer experience by producing case studies that.
• Elevated pipeline and revenue by 24% through targeted Demand Gen and ABM campaigns, focusing on key public sector segments.
• Collaborated with SDR teams and utilized Google Analytics to boost MQLs by 25%, optimizing marketing approaches.
• Managed a $700K marketing budget, ensuring a balanced ROI across all events and marketing initiatives.
• Developed and executed integrated marketing plans, enhancing brand visibility by 18% within the target market.
• Directed SEO efforts and data analytics to achieve a 20% YOY increase in lead conversions, improving digital engagement.

Herndon, VA, US

• Launched integrated marketing campaigns to position DLT as a leading VAR in the public sector, enhancing software and hardware sales. Coordinated with teams and stakeholders to ensure marketing campaigns aligned with.
• Forged strategic partnerships with industry giants like Google, Amazon, and Veritas, amplifying sales opportunities by 22%.
• Developed strategies to generate new business, increasing MQLs and expanding the sales pipeline by 12% YOY.
• Analyzed business performance, implementing improvements that resulted in a 10% enhancement of operational efficiency.
• Refined lead management processes, driving a 15% increase in the sales pipeline through effective demand generation strategies.
• Oversaw a $1M annual marketing budget, providing detailed updates to stakeholders and ensuring fiscal accountability.

Centreville, VA, US

• Drove a groundbreaking marketing initiative that automated essential processes. Innovated lead generation and acquisition strategies, significantly improving marketing effectiveness and efficiency. Fostered direct.
• Led the implementation of a technical innovation, automating CARFAX report processing and generating $100M in revenue.
• Orchestrated social media campaigns across multiple platforms, boosting brand awareness by 30% over three years.
• Enhanced brand recognition and engagement through strategic social media campaigns, achieving notable growth in awareness.
• Increased product utilization and revenue, contributing to a remarkable $8M net profit gain through focused marketing strategies.

Centreville, VA, US

• As the National Account Manager at CARFAX, I spearheaded initiatives that led to significant growth and profitability, showcasing a track record of exceptional accomplishments:
• Rapid Revenue Growth: Within the first year, I orchestrated a remarkable surge in the usage and revenue of CARFAX products, achieving a staggering 250% increase. This strategic endeavor resulted in a substantial net.
• Client Relationship Cultivation: Through diligent client engagement efforts, including attending meetings and hosting gatherings, I fostered robust relationships that contributed to a remarkable 25% year-over-year.
• Compliance Expertise: Leveraging my familiarity with SOX regulations, I adeptly navigated compliance requirements, developing compelling proposals to secure new business opportunities and ensure adherence to regulatory.
• Efficient Operations Management: Through meticulous organization and oversight of contract administration, implementation, and client services, I surpassed regional profit, revenue, and retention goals by a significant.
• Strategic Marketing and Sales Execution: I executed multifaceted marketing plans and implemented tactical sales strategies, driving revenue growth for large auto dealerships such as Larry Miller and Fitzgerald’s.

Centreville, VA, US

• As a Project Manager at CARFAX, spearheaded initiatives that significantly enhanced operational efficiency, optimized processes, and contributed to the company's bottom line. By leveraging adept customer-facing skills.
• A key aspect of my role involved conducting thorough reviews of existing business processes. Through meticulous analysis, I identified critical weaknesses that were potentially leading to margin loss or inefficiencies..
• Ensured that project documentation and artifacts were consistently accurate and up to date throughout various project phases and lifecycles. This commitment to detail and organization facilitated smooth project.
• Recognizing the importance of knowledge transfer, provided comprehensive cross-training and instruction to facilitate the sharing of unique expertise and knowledge among team members. This initiative significantly.
• Furthermore, played a central role in facilitating and leading project meetings, fostering effective communication and collaboration across project teams, stakeholders, and leadership. This ensured that projects.
• Additionally, collaborated closely with the development team to review design specifications and acceptance criteria, ensuring alignment with project goals and objectives while maintaining a focus on quality and.

Bachelor Of Business Administration - Bba, Business Administration And Management, General

High School Degree, Business Administration And Management, General