Dan Coates Email & Phone Number

New York, Ny, Us

Ypulse is the leading authority on Gen Z & Millennials: tweens, teens and young adults, providing research and insights to marketing, brand and media professionals. Sophisticated brands like Apple, AEO, Amazon, Deckers, Google, the NBA, Netflix, Warner Brothers, Xbox & YouTube rely on YPulse to help them understand youth culture and communicate more effectively with consumers aged 13-39.Ypulse’s intelligence is derived from 400,000+ interviews conducted annually across 7 countries, providing insightful reports as well as powerful brand and spending data dashboards.. Ypulse leverages these tools to offer insights, strategies, and data to those who market to and work with youth—and who wish to reach them in an authentic manner.

Cologne-Huerth, De

Led the introduction of Globalpark's SAAS platform into the North American marketplace, up to the acquisition of Globalpark by QuestBack AS of Norway.

Merged in July 2009 with YPulse, SurveyU was an online community and insights platform, targeting youth. We developed a process that was tuned to next generation consumers, increasing audience accuracy and intimacy for marketers who wanted to better communicate with young people.

Responsible for the commercialization of a powerful new approach to online sample. Polimetrix developed a proprietary technique called sample matching that brought new levels of accuracy and representativeness to online research.

- Developed and led a business unit focused on ASP (application services provider), MSP (managed services provider) and Online Service Bureau offerings- Managed staff of 35 comprising account management, online research services, technical development and infrastructure hosting services across Europe and North America

- Sales management of $25MM target with profit and loss responsibility for building new revenue while maintaining recurring revenue - Responsibilities included developing sales strategy, forecasting and creating sustainable long term revenue growth through product innovation and strategic partnerships - Led a team of 15 sales representatives across 3 regions.

Us

- As co-founder, developed the business plan and secured $31MM in venture funding - Architected the business strategy, including the consumer product offering as well as the associated B2B positioning and revenue producing products and services- Directed the technical and creative development of products, and established initial operations for technology & customer services- Secured patents on the underlying IP

Cincinnati, Ohio, Us

- Founded Burke Interactive. Served as Managing VP, leading teams that developed online business at P&G, Kimberly Clark, Sun Microsystems, Turner Networks, Viacom, and more.

- Founded a client services practice focused on providing strategic marketing research services to the high tech sector - Served as Managing VP, responsible for divisional management, custom research sales & marketing, qualitative & quantitative project management and syndicated product development

Management Systems Science

English Literature