Dan Coates

Dan Coates Email and Phone Number

President @ Ypulse, Inc. | Leading Youth Culture Research Firm @ Ypulse, Inc.
About Dan Coates

With over 30 years of experience in marketing, media, and technology, I am the president and co-founder of Ypulse, the leading authority on Gen Z and Millennials. We help brands like Apple, Netflix, and Xbox understand and communicate with consumers aged 13-39, using data and insights from over 400,000 interviews conducted annually across seven countries.Prior to Ypulse, I co-founded SurveyU, an online community and insights platform targeting youth, which merged with Ypulse in 2009. I also led the introduction of Globalpark's SAAS platform into the North American market, until its acquisition by QuestBack in 2011. Additionally, I have held senior roles at Polimetrix, SPSS, PlanetFeedback, and Burke, where I developed cutting-edge practices and products for online marketing insights, and transitioned several ventures from early stages to high-value acquisitions. My specialties include business development, product management, sales management, and partnership management.

Dan Coates's Current Company Details
Ypulse, Inc.

Ypulse, Inc.

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President @ Ypulse, Inc. | Leading Youth Culture Research Firm
Dan Coates Work Experience Details
  • Ypulse, Inc.
    President
    Ypulse, Inc. Aug 2009 - Present
    New York, Ny, Us
    Ypulse is the leading authority on Gen Z & Millennials: tweens, teens and young adults, providing research and insights to marketing, brand and media professionals. Sophisticated brands like Apple, AEO, Amazon, Deckers, Google, the NBA, Netflix, Warner Brothers, Xbox & YouTube rely on YPulse to help them understand youth culture and communicate more effectively with consumers aged 13-39.Ypulse’s intelligence is derived from 400,000+ interviews conducted annually across 7 countries, providing insightful reports as well as powerful brand and spending data dashboards.. Ypulse leverages these tools to offer insights, strategies, and data to those who market to and work with youth—and who wish to reach them in an authentic manner.
  • Globalpark, Inc.
    President
    Globalpark, Inc. Mar 2007 - Jul 2011
    Cologne-Huerth, De
    Led the introduction of Globalpark's SAAS platform into the North American marketplace, up to the acquisition of Globalpark by QuestBack AS of Norway.
  • Surveyu
    Co-Founder
    Surveyu Feb 2007 - Jul 2009
    Merged in July 2009 with YPulse, SurveyU was an online community and insights platform, targeting youth. We developed a process that was tuned to next generation consumers, increasing audience accuracy and intimacy for marketers who wanted to better communicate with young people.
  • Polimetrix
    Vp, Sales & Marketing
    Polimetrix Oct 2005 - Feb 2007
    Responsible for the commercialization of a powerful new approach to online sample. Polimetrix developed a proprietary technique called sample matching that brought new levels of accuracy and representativeness to online research.
  • Spss, Inc.
    Vp
    Spss, Inc. Apr 2002 - Dec 2004
    - Developed and led a business unit focused on ASP (application services provider), MSP (managed services provider) and Online Service Bureau offerings- Managed staff of 35 comprising account management, online research services, technical development and infrastructure hosting services across Europe and North America
  • Spss, Inc.
    Director Of Sales & Marketing – North America
    Spss, Inc. Apr 2001 - Jul 2002
    - Sales management of $25MM target with profit and loss responsibility for building new revenue while maintaining recurring revenue - Responsibilities included developing sales strategy, forecasting and creating sustainable long term revenue growth through product innovation and strategic partnerships - Led a team of 15 sales representatives across 3 regions.
  • Planetfeedback.Com
    Vp Consumer Intelligence
    Planetfeedback.Com Jan 1999 - Dec 2000
    Us
    - As co-founder, developed the business plan and secured $31MM in venture funding - Architected the business strategy, including the consumer product offering as well as the associated B2B positioning and revenue producing products and services- Directed the technical and creative development of products, and established initial operations for technology & customer services- Secured patents on the underlying IP
  • Burke, Inc.
    Vice President, Burke Interactive
    Burke, Inc. Jul 1996 - Jan 1999
    Cincinnati, Ohio, Us
    - Founded Burke Interactive. Served as Managing VP, leading teams that developed online business at P&G, Kimberly Clark, Sun Microsystems, Turner Networks, Viacom, and more.
  • The Angus Reid Group
    Vice President, It&T Division
    The Angus Reid Group Sep 1991 - Jun 1996
    - Founded a client services practice focused on providing strategic marketing research services to the high tech sector - Served as Managing VP, responsible for divisional management, custom research sales & marketing, qualitative & quantitative project management and syndicated product development

Dan Coates Skills

Strategic Partnerships Market Research Analytics Marketing Research Online Marketing Start Ups Marketing Strategy Entrepreneurship Segmentation Business Development Management Customer Insight Business Strategy Product Management B2b Saas Online Research Web Analytics New Business Development Millennials Youth Marketing Quantitative Research Competitive Analysis Brand Development Social Networking Mobile Devices Survey Design Account Management Qualitative Research Adolescents Sales Management Product Marketing Partner Management Lead Generation Research Design Youth Culture Community Building Service Management Focus Groups Youth Engagement Survey Research Survey Methodology Asp Partnership Management Panel Building Analytique Software As A Service Business To Business

Dan Coates Education Details

  • Simon Fraser University
    Simon Fraser University
    Management Systems Science
  • Western University
    Western University
    English Literature

Frequently Asked Questions about Dan Coates

What company does Dan Coates work for?

Dan Coates works for Ypulse, Inc.

What is Dan Coates's role at the current company?

Dan Coates's current role is President @ Ypulse, Inc. | Leading Youth Culture Research Firm.

What is Dan Coates's email address?

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What is Dan Coates's direct phone number?

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What schools did Dan Coates attend?

Dan Coates attended Simon Fraser University, Western University.

What are some of Dan Coates's interests?

Dan Coates has interest in Mobile, Social Media, Consumer Electronics, Web Cms, Children, Teenagers, Education, Publishing, Communications Hardware, Science And Technology.

What skills is Dan Coates known for?

Dan Coates has skills like Strategic Partnerships, Market Research, Analytics, Marketing Research, Online Marketing, Start Ups, Marketing Strategy, Entrepreneurship, Segmentation, Business Development, Management, Customer Insight.

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