Daniel D'Alesio Email & Phone Number

Greater New York City Area

Philadelphia, Pennsylvania

Creative and strategy lead on Celgene oncology lymphoma franchise focused on follicular lymphoma and diffused large b-cell lymphoma. Also maintain accounts working on CAR-T and BCMA therapies in the pursuit of commercialization. Creative and strategy lead on R2 revlimid + rituximab USA launch May 2019. Currently working with global partners on R2 launch for 2019-2020 launch.

Greater Philadelphia Area

Providing overall creative leadership and strategy for Johnson & Johnson OTC pain franchise including professional and consumer marketing for Motrin and Tylenol brands. Strategic lead on enterprise level interactive engagements.Proven ability to impact business development and growth as a key member of the Leadership Team. Foster creative environment for the development of the highest quality creative output in support of client brands, multi-channel marketing strategies, and business development effortsManage and lead the development of a team of Creative Directors and other creative staff. Monitor overall quality of agency creative and provide direction and leadership

Greater Los Angeles Area

• Responsible for product design, UX and creative strategy for large Oracle clients and extended technology group• Creative lead for responsive Oracle implementations and multiple sales force apps including SalesForce integration• Lead development of information architecture and content strategy on B2B and DTC websites including American Express, Sempra Energy, First Republic Bank and others• Translate business requirements into creative concepts and engaging interactive experiences• User experience evangelist driving leadership with clients and within the company• Clients/Brands: Wells Fargo, American Express, Choice Hotels, Sempra, Southwest Gas

Costa Mesa, Ca

• Oversee digital strategy and creative direction for 35 person interactive department that included project management, development and motion graphics• Pitch new business and key accounts on strategic digital solutions• Create and implement standards for user interface design, programming, interactive technology, and digital strategy across all brands. Influence other groups and departments to follow standards for online efforts where appropriate• Clients/Brands: Allergan, Botox, Latisse, Juvederm, Restasis

Irvine, Ca

• Integral part of leadership, pitch and new business teams• Responsible for client facing and directing interactive strategy on all projects• Lead creative on $12 million sleeve of business• Lead interface designer on all iOS and mobile initiatives• Clients/Brands: Eli Lilly Diabetes Franchise and Oncology Franchise, Amgen, Nplate, Neulasta, Bydureon, Humalog, Humatrope

Newtown, Pa

• Creative lead for east coast Digital Wave group• Managed interactive group on all new media initiatives and responsible for the integration of interactive tactics and strategy within core creative groups• Part of leadership, pitch and new business teams• Responsible for client facing and directing interactive strategy on all projects• Clients/Brands: Invega, Topomax, Centocor, Clinique Medical, Valio, Zemaira, Rhophylac, Ortho Clinical Diagnostics

New York, Ny

• Cofounder of FCB interactive group, managing 18 person interactive group that developed multi-channel interactive projects for all agency brands. Group developed first digital sales aids for Pfizer & Merck• Focused on interface design, usability, and functionality to ensure an excellent user experience• Integral part of leadership, pitch and new business teams• Clients/Brands: Flomax, Spiriva, Synagis, Cymbalta, Sustiva, Atripla, Reyataz, Fosamax, FlectorPatch

• Responsible for design, HTML and Flash programming of web sites that incorporate dynamic database content using PHP & SQL• Accountable for design of all online promotional internet materials relating to the artists including animated banners, flash banners, and rich media ads• Clients: Bon Jovi, U2, Mariah Carey, Cranberries, Jay-Z, Sum 41, Saliva, Elvis Costello, DMX, and many others

Bachelor Of Science - Bs, Design

Activities and Societies: Kappa Delta Rho

Master Of Arts - Ma, Education