Daniel Rodrigues Email & Phone Number

Rio De Janeiro, Brazil

Monetization and Product-Led Growth.

Rio De Janeiro, Brazil

Lead Cross-Functional Teams: Steering diverse teams at Globoplay, a leading Brazilian vMVPD subscription service, fostering a culture of innovation and collaboration.Spearhead the Sales Squad: Championed a multidisciplinary team through lean inception, culminating in the launch of a pivotal feature. This innovation consistently contributes to 25% of monthly sales, highlighting our dedication to innovation and customer-centric solutions.Innovate User Experiences: Conducted in-depth research and executed new user journeys, such as Podcasts and Cars, enhancing user engagement and platform versatility.Drive Continuous Innovation: Continuously challenge and inspire the business and tech teams with groundbreaking ideas, fostering a culture of forward-thinking and adaptability.Transform the Home Page: Reimagined Globoplay's Home Page into a dynamic "shop window," showcasing our diverse range of products, content, and strategic partnerships.Lead Product Discoveries: Guided product discovery sessions across various themes, significantly influencing the strategic roadmap of multiple squads and ensuring alignment with our long-term vision.Expand Globoplay's Reach: Played a pivotal role in expanding Globoplay's market presence to the USA, Europe, Asia, and Oceania, broadening our global footprint.Align Stakeholders: Ensured continuous alignment with stakeholders regarding our product vision, fostering a unified approach to achieving our strategic objectives.Prioritize and Plan: Masterfully prioritized product features and capabilities, meticulously crafting user stories and keeping our roadmap consistently aligned with our strategic goals.

Rio De Janeiro, Rio De Janeiro, Brazil

Championed Product Lifecycle Management: Directed comprehensive market research, product discovery, and development processes for Globoplay Podcasts, aligning stakeholder expectations and ensuring a seamless product journey from concept to launch.Cultivated SEO Excellence: Initiated and led "SEO Culture" meetings, uniting cross-functional teams to elevate the company's SEO strategy, significantly enhancing online visibility and content discoverability across the platform.Streamlined Stakeholder Communication: Spearheaded the development of a structured system for recurring reports, ensuring stakeholders receive timely, insightful updates on product performance and strategic initiatives.Enhanced Product Development with User Insights: Systematically integrated customer feedback into the product development process, refining product requirements to better meet user needs and enhance customer satisfaction.

London, United Kingdom

Pioneered E-Learning Platform Development: Spearheaded the creation of a WordPress-based Learning Management System, establishing a robust platform for digital education and training.Launched "De Zero a Online" Course: Conceptualized and developed an innovative online course designed to empower individuals with the skills to build websites from scratch, democratizing web development knowledge.Hosted Educational Live Sessions: Regularly conducted live streaming sessions aimed at educating small business owners on website creation and digital transformation, fostering a community of digitally savvy entrepreneurs.Established Niche Travel Blog Brand: Created a unique travel blog brand tailored to Portuguese-speaking travelers exploring London, offering culturally relevant content and insights to enhance their travel experience.

London, United Kingdom

Spearheaded Design for Verbo Magazine: Served as the editorial designer for Verbo Magazine, a Christian publication tailored to the Brazilian community in London, where I crafted engaging layouts and visual narratives that resonated with the magazine's diverse readership.Crafted Compelling Advertisements: Took the lead in designing innovative advertisements for a variety of advertisers, delivering custom creative solutions that effectively communicated their messages and engaged their target audiences.Specialized in WordPress Web Design: Demonstrated expertise in WordPress, creating user-friendly, aesthetically pleasing websites tailored to meet the specific needs of clients, enhancing their online presence and user engagement.

London, England, United Kingdom

Tailored Product Development for the Brazilian Diaspora: Strategically developed and launched a suite of products designed to meet the unique needs and preferences of the Brazilian community in London, enhancing their connectivity and access to culturally relevant resources.Led a Niche YouTube Channel: Directed a YouTube channel dedicated to Brazilian entrepreneurs in London, providing valuable insights, guidance, and support to foster a thriving entrepreneurial ecosystem within the expatriate community.Excellence in Customer Care and Project Oversight: Assumed full responsibility for delivering exceptional customer service and managing complex projects, ensuring high satisfaction levels and seamless execution from inception to delivery.

London, England, United Kingdom

B2C Product Leadership: Spearheaded the development of a consumer-facing product, guiding it from concept to market launch, and ensuring it met the needs and expectations of our target audience.Cross-Functional Team Management: Skillfully managed a diverse team of professionals across various disciplines, fostering collaboration and innovation to drive project success.Marketing Strategy Execution: Took charge of both paid and organic marketing strategies, crafting and implementing campaigns that effectively increased brand visibility and engagement.Lead Generation Expertise: Played a pivotal role in generating verified leads, employing strategic marketing techniques and analytics to attract and convert potential customers.Boosting Sales Through Targeted Campaigns: Successfully increased the volume of up-sells and cross-sells by designing and executing targeted marketing campaigns, significantly enhancing revenue growth.

London, England, United Kingdom

Exemplary Customer Service Recognition: Earned the prestigious 100% Harrods Guest Shopper Customer Service Certificate, a testament to my commitment to delivering unparalleled customer experiences within a luxury retail environment.Outstanding Sales Performance: Consistently exceeded daily sales targets through expert product knowledge and persuasive selling techniques, contributing significantly to the store's revenue goals.Efficient Stock and Logistics Management: Oversaw the coordination of stock arrivals and managed in-store logistics, ensuring optimal inventory levels and smooth operations, thereby enhancing the overall shopping experience.

London, England, United Kingdom

Comprehensive Design Projects: Spearheaded the design and artworking of diverse projects from initial concept through to final completion, showcasing a strong ability to translate creative visions into tangible outputs.Expertise in Design and Layout: Upheld an exceptional standard of detailed design and layout proficiency, continuously advancing my knowledge and application of design principles to deliver high-quality work.Stakeholder Collaboration: Actively liaised with stakeholders, printers, and marketing teams, ensuring clear communication and collaboration throughout the project lifecycle to meet and exceed project expectations.

Product Management

Bachelor Of Arts - Ba, Graphic Design

Mba, Gestão, Empreendedorismo E Marketing