Dan Denofsky Email & Phone Number

Palo Alto, CA, US

Responsible for GTM and strategic marketing activities to support HP Indigo and Pagewide Inkjet products in commercial printing, labels and packaging markets.

Downers Grove, IL, US

• Reporting to the President, responsible for leading the marketing, product and strategy function at Stenograph, a Heico company, with 9 total reports and a $2M expense budget in a $25M company.
• Accountable for product management, marketing communications, loyalty, and training programs.
• Transformed the company’s product portfolio from a hardware-centric focus to a focus on SaaS based software and Speech to Text technology.o Stenograph’s revenue from SaaS-based software increased by >150% from 2022 to.
• Created product roadmap process which aligned company’s product vision and financial targets.
• Increased velocity of product development from typically introducing 2 new products per year, to offering 37 new products and versions in 2023.
• Leader of the Stenograph strategic planning process, aligning the business strategy to product development, 5-year financial targets and GTM resources.

Rochester, New York, US

• Reporting to the Vice President, Marketing and Business Development, incubated, managed and developed 8 OEM partners with a target of $25M of revenue to integrate Kodak's Continuous Inkjet technology into industrial.
• Led the product integration, sales, and support for Kodak's partners and promoted new solutions to the market.
• Structured the relationship between OEM partner and Kodak’s Sales, Support, Legal and Business Management.
• Entrusted with product management of Kodak's next generation inkjet technology, ULTRASTREAM.
• Successfully led product introductions of the Prosper Ultra 520, and Uteco Sapphire EVO M and EVO W, setting market requirements and sales of $6M in the first year of introduction with an additional $20M in projected.

Minneapolis, MN, US

• Reporting to the Vice President, Marketing, accountable for the global marketing communications team for this $175M company. Given grew 7% per year and was the world leader in the capsule endoscopy, reflux, and.
• Leader for corporate branding, messaging, press releases, public relations, marketing collateral, corporate and sponsored websites, tradeshows and corporate regulatory and legal approval process.
• Created and approved more than 500 marketing materials per year including brochures, presentations, social media posts, mobile apps, and websites.
• Created the corporate style guide to ensure brand consistency worldwide.
• Revamped corporate website and helped create two other corporate sponsored websites.
• Directed the messaging and presence of company at more than 60 tradeshows per year.

Rochester, New York, US

• Drove growth and awareness of the digital print business for both electrophotographic and inkjet products in the Asia Pacific Region.
• Developed marketing materials, identified channel and OEM partners, and led pricing, industry and segment marketing, and promotional programs for direct and indirect channels.
• Implemented a new package printing application leading to $15M sales over three years.
• Facilitated the placement of five new presses, worth about $10M, into the Asia Pacific Region.
• Created new pricing tool and configurator for the regional sales teams.

Rochester, New York, US

• Led a team of four global product managers and served as customer-facing marketing lead for Kodak’s $250M inkjet product division.
• Created a product development prioritization process to maximize ROI on product roadmap.
• Led the strategic planning process for a 5-year revenue and expense plan for the division.
• Wrote marketing requirements documents for products, including Prosper Press and Prosper S10 printing systems, leading to product development roadmaps to align with market.

Master Of Business Administration - Mba, International Marketing

Bs, Business Management