Dane Hiser Email & Phone Number

Australia

Sydney, Australia

Responsibilities:- Managing every aspect of all four direct mail (and eDM) donation campaigns per year, from briefing to planning to fulfilment to evaluation. This project management involves coordinating input from internal communications (copy, design and digital) and data teams, managing external supplier relationships (printers and mail house), reviewing, editing and approving creative output, and checking and refining data selections and coordinating the DM around telemarketing programs to ensure one doesn’t infringe on the other. I am responsible for the sending of over 140,000 direct mail pieces and over 400,000 eDM’s a year, and generating around one million dollars a year. Then after campaigns are lodged, I support the team to ensure timely processing and receipting of donations. - Coordinating every element of four raffle campaigns a year. This includes managing a telemarketing agency, and other suppliers as well as arranging: permit applications and approvals, supply and delivery of raffle prizes, production and supply of printed collateral (and continually managing stock), digital assets, approval of telemarketing scripts, provision of suppression files, monitoring and evaluating results, contacting and publishing winners, the handling of daily raffle inquiries and reporting results back to state regulatory bodies. - Managing and developing the regular giving program, including the facilitation of acquisition, retention, upgrading and reactivation, as well as the management of the donor journey.- Managing donor care. This includes handling daily donor inquiries, nurturing relationships and ensuring satisfaction.

Sydney, Australia

Responsibilities:Developing and running every aspect of the business, including: venue liaison, artist booking and management, show scheduling, copy writing, social media, advertising and promotion, sponsorship, supplier relationships, budgeting and running the shows (and charity events).Achievements: - Successfully opened The Laugh Stand in three venues (Kings Cross Hotel, Pelicano, Harold Park Hotel), attracted significant and loyal audiences, gained respect within the industry, and drew many big name acts (including; Tony Martin, Mikey Robins, Sam Simmons, Merrick Watts, Tommy Dean, Matt Okine, Peter Berner, Tom Ballard, Fiona O’Loughlin, Tim Ross, Lawrence Mooney, Nick Cody, and The Doug Anthony Allstars).- Built the business on my own from the ground up, achieved a Certificate IV in small business and ran every show on a monthly, then weekly basis; at times while working full time.

Sydney, Australia

Responsibilities:Selling raffle tickets over the phone for charities like Kidzwish and the Heart Research Institute. Involves becoming an expert on specific charities and building relationships with people to lead to sales. I received training in sales and “the art of influence” and regularly exercise negotiation and objection handling skills.

Kensington

Responsibilities: - Running an extensive audit of the university’s printing and publications to analyse and report on the existing situation and recommending ways forward for reducing cost, bringing more jobs to the internal supplier, managing uses of the brand and streamlining processes. This involved conducting over seventy interviews, analysing data and spend, collecting and reviewing samples and producing a report with recommendations. - Supporting the Marketing Services team, particularly a Marketing Coordinator who was working part time. I then had my contract extended to carry out the role full time, while continuing the audit when she went on maternity leave. This involved: event marketing and promotion, media liaison, community engagement, assisting with rebranding, managing supplier relationships, developing promotional items and collateral, as well as scripting and filming promotional videos for the corporate website. Achievements: - I was originally brought on for a six month contract, at the end of which the Director of Marketing Services extended to two years so I could continue the audit and be given the responsibility of taking on my colleague’s Marketing Coordinator role full time when she went on maternity leave.- UNSW gave me a dilemma when I started: The university was spending over seven and a half million dollars on print and design, and over seventy percent of that went offsite to over two hundred and fifty suppliers. So I successfully conducted an audit and produced a concise report with eleven recommendations for ways forward, which were all approved by the Vice-Chancellor and adopted.

Sydney, Australia

Responsibilities:- Implementing and developing marketing and communications campaigns for various appeals, events, and programs. - Media liaison. - Coordinating a team of thirteen people in areas including events, publications, fundraising, marketing, requests, media and reception. - Coordinating the national development of direct mail materials, parish materials, advertising (through liaison with a large agency) as well as the paid and Community Service placement of advertisements (through liaison with a media buyer). - Developing and distributing marketing and publicity materials, such as; direct mail (in liaison with an agency), media releases, promotional kits, posters and brochures, within the roll out of a carefully structured and timed campaign.- Conducting administrative tasks, such as data entry, database management, letter writing, large mail outs, coordinating volunteers, report writing and timeline development. - Writing magazine articles, media releases, e-newsletters, online content, reports, donor newsletters, brochures and annual reports. Achievements:- Progressed from Promotions and Events Assistant to Media Liaison Officer to Coordinator of the Community and Corporate Relations Team. - Initiated a sleep out with outdoor movies at the Parkes Observatory, coinciding with the DVD release of the Australian movie ‘The Dish’, to launch the Winter Appeal to regional NSW for the first time. The launch attracted over eight hundred people and achieved over forty pieces of media coverage. - Developed a three stage marketing campaign, featuring The Wiggles, for Vinnies shops. This involved devising the campaign, developing advertising scripts, supervising advertisement filming, buying advertising space and securing CSA space, developing support material and rolling out the campaign across more than two hundred and fifty stores. The campaign resulted in a twenty percent increase in sales.

Assisted with the organisation of the Cancer Council's major events Daffodil Day and Australia's Biggest Morning Tea, as well as organising shopping centre promotions and a corporate golf day. This included coordinating hundreds of volunteers at over 80 Daffodil Day merchandise sites, arranging media coverage, gaining sponsorship, setting up promotions, liaising with shopping centres and working as part of a team.

Certificate Four, Small Business Administration/Management

Bachelor Of Arts, Humanities

Activities and Societies: Completed a Bachelor of Arts in Humanities, with a predominant focus on Communications, and achieved mostly.

Education record

Education record