• Accomplished Sales, Marketing, and Communications Director with extensive knowledge and demonstrated skills in all aspects of destination tourism, hospitality, event facility design and sales, public relations, and brand identity, sales, and marketing• 20 year success and track record of increasing sales/profits and brand identity, creating and implementing effective strategic marketing plans, identifying target audiences and trends, establishing strong client base, and driving sales.• 10 year success as an effective Hotel and Event Site Sales and Marketing Director with proven history of developing positive brand name awareness and increasing sales for retail outlets, hotels, restaurants, and tourist destinations, including start-ups• Proven ability to orchestrate and drive sales through cold calling, social and telemarketing, and creative event management - inclusive of retail, corporate, SMERF, group tour and FIT• 15 year career success designing, implementing, and managing small to large scale events • Skilled facilitator of accurate financial reports, including: forecasting, sales reports, P& L statements, and weekly public presentations to management, government officials and municipalities• Experienced creator, presenter and educator of high impact presentations and brand awareness programs to public outreach, social, corporate, association, focus group, staff/volunteer, and government organizations• Accomplished web designer and award winning graphic designer with repeated success in brand development – including concept, design, copy, package/label design, USPTO Trademark registration, implementation and measurement tools across multi-layer channels and tools• Effective copy writer, including collateral, print, PR, educational materials, radio, web and social media platforms• Repeated success in creating and implementing Client Loyalty Programs that directly reinforce ROI