Dane Archibald

Dane Archibald Email and Phone Number

Consulting In Analytics, Start-ups to Public @ PROTECHOS INC.
Dane Archibald's Location
Puerto Rico, Puerto Rico
Dane Archibald's Contact Details
About Dane Archibald

Dane Archibald is a Consulting In Analytics, Start-ups to Public at PROTECHOS INC.. He possess expertise in analytics, online marketing, social media, merchandising, mysql and 10 more skills.

Dane Archibald's Current Company Details
PROTECHOS INC.

Protechos Inc.

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Consulting In Analytics, Start-ups to Public
Dane Archibald Work Experience Details
  • Protechos Inc.
    Board Member
    Protechos Inc. Jun 2022 - Present
    San Juan, Pr
    PRoTechos was founded with the dual mission of rebuilding damaged roofs in underserved communities throughout the island while providing residents with basic carpentry training, addressing both housing needs and the shortage of skilled construction workers in Puerto Rico.
  • Unity
    Director Of Growth Strategy/ Analytics
    Unity Jan 2022 - Apr 2024
    San Francisco, Us
    Oversaw commercial analytics and business analytics for the Global Programmatic businesses: ISX Exchange, Unity Exchange and 1 additional major business unit. Partnering with leadership teams of Unity's largest partners to help ensure alignment of KPIs and help expedite mutual growth.With an in depth knowledge of our data, I was able to build tools to help commercial teams reduce workload, improve decision making through more accurate data and create automation to remove wait times on getting results. This also led to a reduction of engineering dependencies, giving engineers time back. While also giving commercial teams time back as the data that mattered was constantly at their fingertips.
  • Twitter
    Manager Of Commercial Analytics
    Twitter Nov 2018 - Jan 2022
    San Francisco, Ca, Us
    Managed and led the Client Analytics org. at MoPub (Twitter), whom: analyzed data, built internal tools that allow scalable optimizations for our varying clients and partners, educated users on platform logic, streamlined strategic revenue initiatives and ensured MoPub internally and externally was a data focused company and partner.Led a global team across 3 regions (USA, EMEA and JAPAC) overseeing the analytics for the largest app companies, DSPs, and advertisers in the mobile programmatic space. This was done by working with my team on building internal tools that scaled, coaching on the importance of the role the team plays when working with clients and allowing the team flexibility to build, create and own their projects (which often became a product or utilized for growth).Was proud to lead this team whose output was high-level strategy projects that proactively tested the norms, would come from innovative ideas, and took risks to grow the platform (e.g. https://www.adweek.com/programmatic/mopub-rolls-out-curated-inventory-solution-twitter-audience-index/)
  • All Hands And Hearts - Smart Response
    Logistics (Dominica)
    All Hands And Hearts - Smart Response Apr 2018 - Nov 2018
    Mattapoisett, Ma, Us
    We built 2 beautiful schools in Paix Bouche, Dominica. Amazing experience and would recommend anyone to try for a week, month or year at any of the amazing locations around the world to help those in need.Worked with Construction Lead, Finance and additional leads daily to ensure we hit targets on specific days by guaranteeing we had supplies ready and available on island to align with build calendar. In addition to partnering with the Ministry of Education and Ministry of Labour to help coordinate effortsAn additional fun note: We hosted the largest dominoes tournament in Dominica in 2018
  • Twitter
    Revenue Analytics
    Twitter Mar 2013 - Mar 2018
    San Francisco, Ca, Us
    Focused on strategic accounts globally as an industry expert to help drive increase in revenue, have publishers move to MoPub full platform, and demonstrate how logic works. Taking my learnings I also provided in-depth training on analytical and technical practices to Account Executives/ Managers to help them also think like a revenue analyst.Through SQL, BigQuery and creating automation MoPub analytics moved from a reactive analytics organization into a proactive organization. During this time I partook in most of the major products being built helping the team focus on the metrics that mattered as well as creating goals to determine success.Participated in the weekly Lead's meeting to provide updates on revenue numbers, wins, misses and provide any feedback that was meaningful.
  • Twitter
    Client Services (Mopub)
    Twitter Jan 2014 - May 2015
    San Francisco, Ca, Us
  • Accomplice.Io
    Director Of Business Analytics
    Accomplice.Io May 2015 - Dec 2015
    San Francisco, Ca, Us
    - Redirected goals with executive staff to focus on short-term growth to receive needed additional funding- Built company metric dashboards for all teams- Created a logic based spreadsheet that maximized RoAS for major clients (Wimbledon/ Cliff Bar/etc.) while our product was still in build phase
  • Yardsellr (Making Buying And Selling Social)
    Marketing, Merchandising & Analytics
    Yardsellr (Making Buying And Selling Social) Apr 2010 - Feb 2013
    - As the first employee, I was hired early during the "concept phase" and worked with the CEO on proof of concept- Through early success we were able to quickly grow the team and helped hired and lead our Marketing, Merchandising, Customer Service and Business Development until transitioning to a hired business lead- Worked directly with CEO, Head of Engineering, Head of Finance, and Head of Operations in product development, client strategy, specialized projects and company finances
  • Stanford University
    Game-Day Promotions
    Stanford University 2006 - 2009
    Stanford, Ca, Us
    Responsible for game day fan relationsFacilitated commutations and strategic plans between marketing department and operations in multiple sporting eventsEdited and revised documents; promotional scripts, timelines, marketing table promotions, etcIncorporated sponsors and donors into event promotions while working with the Director of Event Sales and Learfield Sports
  • Incyte
    Biotech Lab Technician Intern
    Incyte 2004 - 2004
    Wilmington, Delaware, Us
    Graduate from the SMHS Biotech Pathway, which led to an internship at a prestigious Biotech company. Testing, analyzing and maintaing the samples for various drugs.

Dane Archibald Skills

Analytics Online Marketing Social Media Merchandising Mysql Advertising Public Relations Event Planning Html Market Research Graphics Public Speaking Promotions Community Development Online Advertising

Dane Archibald Education Details

  • San José State University
    San José State University
    Business
  • San Mateo High
    San Mateo High

Frequently Asked Questions about Dane Archibald

What company does Dane Archibald work for?

Dane Archibald works for Protechos Inc.

What is Dane Archibald's role at the current company?

Dane Archibald's current role is Consulting In Analytics, Start-ups to Public.

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What schools did Dane Archibald attend?

Dane Archibald attended San José State University, San Mateo High.

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Dane Archibald has interest in Collecting Antiques, Exercise, Sweepstakes, Home Improvement, Collecting Art, Reading, Business Growth, Gourmet Cooking, Sports, The Arts.

What skills is Dane Archibald known for?

Dane Archibald has skills like Analytics, Online Marketing, Social Media, Merchandising, Mysql, Advertising, Public Relations, Event Planning, Html, Market Research, Graphics, Public Speaking.

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