Dan Franks Email & Phone Number

Phoenix, Az, Us

Te Aro, Wellington, Nz

Recruited via a competitive global search to lead the capability build and provide thought leadership for Xero’s approach to the at-scale transformation and enrichment of data—a role crucial to the firm’s quest to deliver intelligent products and services. Championed data-driven decision-making across the 4,500-employee company to assure Xero’s data strategy and technology stack supported organizational growth and operational efficiency. Recruited, hired, and led a high-impact team that grew from 8 to 65 in 3 years. Oversaw a $20M budget and manage complex vendor relationships.Positively transformed Xero’s data-driven capabilities in analytics and AI products and successfully integrated 6 portfolios into one cohesive strategy. Efforts drove engineering innovation and created improvements to the company’s data capabilities that led to notable business results.

Beverly Hills, California, Us

Owned data engineering strategy and initiatives. Led team of 45 in defining and architecting a mature data platform in coordination with platform and operations engineering teams. While in this role, migrated hundreds of legacy processes to the new platform, working closely with data engineering team. Also established new pathways for optimizing communication and saved $500K in engineering spend by migrating high-cost ingestions to a new data platform.

Beverly Hills, California, Us

Managed data engineering teams in North America and India. Coordinated communications and requirement needs, partnering with clients and engineering, product, applications, operations, and reporting teams to assess needs then ingest, clean, model, and advise on usage in order to fulfill objectives. Collaborated with engineers in building processes, creating templates, and migrating existing data products to new tooling. Delivered a complex, long-awaited, change data capture (CDC) ingest process after prior engineering teams had failed. Received the Live Nation IN Award, a prestigious, companywide award presented by the CIO quarterly, for accomplishments on two key data product delivery projects.

Beverly Hills, California, Us

Developed database solutions by designing proposed systems and defining database physical structures and functional capabilities. Served as team lead in extracting data from multiple operational sources then transforming, cleansing, and filtering it to reload into various target databases. Emerged as the go-to resource for difficult and at-risk projects.Far surpassed expectations on a long-lingering data re-architecture assignment, building in redundancy and performance that exceeded requirements by a factor of 10x. Rewrote all ETL on a customer-facing Ticketmaster client reporting application and delivered results that product owners had previously been told were “impossible.”

Beverly Hills, California, Us

Designed, developed, implemented, and supported complex ETL mappings that migrated large data volumes from source systems into an enterprise data warehouse. Gained expertise in SAP Data Services and data integration (ETL) design approaches within a data warehouse environment. Played a pivotal role in standing up a data warehouse. Created all the document mappings, backfill plans, ETL and data migrations required to ensure success.

Earned progressive promotions from IT generalist to CTO as the company grew from 15 to 300 employees and multiplied annual revenue by 20x (from $300K to $6M).

Coursework Toward Bachelor Of Science, Computer Information Systems / Business Information Systems

Associate Of Arts And Sciences (A.A.S.), General Technologies & Liberal Arts