Dan Gesshel work email
- Valid
- Valid
Dan Gesshel personal email
- Valid
- Valid
- Valid
Dan Gesshel phone numbers
As a global executive product leader and digital strategist, I excel in driving innovative strategies and leading high-performing teams towards successful organizational growth. My approach combines creativity and technology, redefining the consumption and monetization of digital products. With a stellar background in product management and platform creation, I effectively unite vision with execution. My expertise and leadership allow to me partner with cross-functional teams (product, UX, engineering, operations, sales, legal, finance, marketing) to seamlessly transition projects from concept to completion.Experienced in: • LEADERSHIP AND INNOVATION: I have a proven track record of guiding cross-functional teams to create cutting-edge digital products and platforms and drive significant market growth.• STRATEGIC VISION AND EXECUTION: I have successfully led the vision, development, and launch of numerous digital media products with a focus on delivering exceptional user experiences.• DIGITAL PRODUCT EXPERTISE: With knowledge of a variety of digital products and platforms, I possess comprehensive knowledge of evolving trends and challenges in the marketplace. • PRODUCT MANAGEMENT AND DEVELOPMENT: I am adept in strategy formulation and roadmaps, UX/UI design, and overseeing the product development lifecycle using agile methodologies.• POSITIONING AND GO-TO-MARKET: I drive the entire product pipeline including market analysis, positioning, pricing, cross-departmental launch plans, success metrics, and client feedback loops. • OPERATIONS AND FULFILLMENT: Skilled at crafting end-to-end product fulfillment strategies with a focus on efficient data intake and operational excellence.• BUSINESS GROWTH AND TRANSFORMATION: I excel in driving business transformation, achieving success through planning, monetization strategies, and product marketing.• TEAM DEVELOPMENT AND MENTORSHIP: As a leader, I am deeply committed to building and growing talented teams, empowering individuals, and developing future leaders.• COLLABORATION AND PARTNERSHIPS: I forge strategic partnerships and collaborations, which have been instrumental in expanding products and their capabilities.Specialties:Product Vision & Strategy, Execution, Leadership, Innovation, Product Management, Data-Driven Performance, Product Development, Agile, Transformational Change, Market Strategies, Business Process Development, Artificial Intelligence (AI), Budget and P&L Management, Financial / Strategic Planning, Business Development, Partner Management, Talent Development
-
Fractional Cpo And CooSerps.ComLos Angeles, Ca, Us -
Vice President, ProductLocaliq | Usa Today Network Aug 2016 - Nov 2023New York, New York, UsExecutive role leading product vision, execution strategy, and feature development across 90+ person cross-functional team for numerous SaaS products (B2B2C) and platforms for SMBs. (Presence Products, Lead Engagement Products, B2B E-commerce platform, Tools and Applications.) Developed and owned full go-to-market (GTM) activities including market research, monetization and pricing strategies, marketing, launch plans, analytics, A/B optimizations, and risk management. Leveraged multiple external business and technology partners and cultivated business relationships. Hired, developed, and mentored high performing teams across the organization.• Spearheaded Generative AI implementation for various cross-functional teams including partnership development, utilization frameworks, and new business processes, reducing SLAs by 41%.• Created and implemented an enterprise product vision for an end-to-end B2B website platform and chat product for thousands of SMB clients, improving client retention and sales by 42%.• Forged a B2B E-commerce channel for direct sales of Freemium/DIY products to subscriber base with a 1200% increase in registered users, and an 85% increase in subscribers.• Migrated multiple products from vendors to internal platforms using both internal and external resources with < 1% churn, and annual cost savings of $10M+. -
ConsultantThrivehive May 2015 - Dec 2015Quincy, Ma, UsEstablished executive level product and operations strategies around search platforms and campaign management for SMBs. Championed formal SaaS proposal and recommendations to C-Level officers to manage and scale campaign building and improve conversion. • Coordinated complete SaaS implementation by migrating 600+ campaigns from Google/Kenshoo to the MatchCraft platform lowering CPC by 32% and CPL by 61%. • Strategized and scripted a product brief re-defining all aspects of the current product offering including sales strategy, product marketing, and organizational alignment.• Bolstered current ad operations team through increasing cross-functional alignment throughout the organization and mentoring senior management and staff. -
Digital Product Director - MarketingVerizon Media Platform Jun 2014 - Jan 2015Los Angeles, Ca, UsStrategized and implemented marketing products, and lead generation roadmap for Verizon’s digital media division and CDN business. Responsible for all paid marketing ad operations and architecting B2B campaign management for SEM. Implemented content syndication strategy for distribution of various media. Created analytics discipline, and KPIs.• Re-structured all paid marketing campaigns and SEO organic strategy increasing web site traffic by 25% and inbound lead generation by 33%.• Devised plan and re-organization to implement an Agile/Scrum framework increasing velocity 35%. • Generated a content marketing model to align business goals and strategic vision behind lead generation efforts. -
Avp Of Media ProductsDex One Corp. Nov 2011 - Oct 2013Developed and executed product strategy and vision for $170M media products group within the digital division including all development for a $150M proprietary SEM ad-platform with 44K+ SMB advertisers. Oversaw all network partner management relationships and contracts including Tier 1 SEM providers (Google, Yahoo!, Bing). Crafted presentations for C-Level executives and acted as the executive liaison for the M&A process.• Grew the ad platform SMB advertiser base by 48% YoY to over 44K+ clients by feature enhancements, re-aligning product marketing messaging and sales training. • Re-tooled the partner network by resolving API issues and renegotiated contracts to increase conversion and reduce overall cost per lead by 25%. • Executed plan to migrate the code base to Java and added manual/automated controls reducing platform issues by 80% and increasing development velocity by 44%. • Modified the financial forecasting models and created the business plan to garner a $15M+ digital investment. -
Sr. Director, Product ManagementCitygrid Media (Formerly Citysearch) Feb 2010 - Feb 2011Devised and executed search and content strategy for both Citysearch.com and CityGrid Media network. Founded a Content discipline within the organization, and built a 30+ person team responsible for product development, content acquisition, data scrubbing and content optimization. Worked directly with Core Data engineers to devise data infrastructure, and match/merge logic. • Created performance benchmarks and deployed search logic that increased revenue by $1+ million annually.• Developed category-based searching, increasing category keyword conversion by an average of 113%. • Helped devise match/merge strategy, use cases, and logic, reducing duplicate listings by 51%.
-
Sr. Director, Product ManagementLive Nation Feb 2008 - Feb 2010Beverly Hills, California, UsEstablished a product vision and resolved massive data and search issues throughout Live Nation’s B2C website. Helped re-architect entire platform including back-end, UX design, and business logic. • Developed process and controls to ensure $1B in ticketing transactions were processed.• Re-tooled search, including search relevancy, and SERP design, improving results by 75%.• Created a custom event data management product (CMS/DMS) that processed 100% of event transactions posted.
Dan Gesshel Skills
Dan Gesshel Education Details
-
Pepperdine Graziadio Business SchoolBusiness Administration -
UclaEnglish
Frequently Asked Questions about Dan Gesshel
What company does Dan Gesshel work for?
Dan Gesshel works for Serps.com
What is Dan Gesshel's role at the current company?
Dan Gesshel's current role is Fractional CPO and COO.
What is Dan Gesshel's email address?
Dan Gesshel's email address is da****@****hoo.com
What is Dan Gesshel's direct phone number?
Dan Gesshel's direct phone number is +181858*****
What schools did Dan Gesshel attend?
Dan Gesshel attended Pepperdine Graziadio Business School, Ucla.
What are some of Dan Gesshel's interests?
Dan Gesshel has interest in Road Cycling, Cooking, Softball.
What skills is Dan Gesshel known for?
Dan Gesshel has skills like E Commerce, Analytics, Sem, Online Advertising, Product Management, Seo, Digital Marketing, Digital Strategy, Agile Methodologies, Digital Media, Ppc, Web Analytics.
Who are Dan Gesshel's colleagues?
Dan Gesshel's colleagues are Bryan Taylor.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial